Director, Strategy Planning

🕒 Maio 29

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SimpsonScarborough

11 - 50 funcionários

Fundada em 2015

📚 Educação

Education • Marketing

A SimpsonScarborough é uma agência de serviços completos especializada em branding e marketing para o ensino superior. A empresa oferece uma variedade de serviços, incluindo estratégia de marca, criação, digital, mídia e pesquisa de mercado. Seu foco é ajudar faculdades e universidades a construir marcas inspiradoras e duradouras. Com insights sobre as últimas tendências e desafios no marketing de educação superior, a agência visa apoiar Diretores de Marketing e suas equipes. SimpsonScarborough está comprometida em ser uma defensora e aliada das instituições de ensino superior, oferecendo insights estratégicos e promovendo o desenvolvimento de marca.

Descrição

• Lead integrated brand, marketing, content, and paid media strategy development for large-scale and high-impact client engagements • Collaborate with internal and client teams at project launch to establish goals, priorities, timelines, milestones, and opportunities for cross-functional integration and long-term growth • Collect, analyze, and synthesize primary and secondary research to uncover actionable insights that inform positioning, messaging, campaign strategy, and audience engagement • Develop and present strategy deliverables that are clear, compelling, and actionable—helping clients align around priorities, opportunities, and paths forward • Partner closely with Creative, Media, Digital, Analytics, Accounts, and PMO teams to ensure strategies are integrated, insight-driven, and effectively executed across channels • Identify opportunities to improve workflows, deliverable integration, and strategic continuity across projects and teams • Build and maintain project documentation, strategic frameworks, and planning materials that keep stakeholders informed and aligned throughout engagements.

🎯 Requisitos

• 6–8 years of experience in marketing, advertising, branding, digital, media, or strategy-related roles • Experience working within a marketing, branding, or creative agency environment • Proven experience developing integrated marketing, content, and brand strategies across digital, social, web, print, and paid channels • Strong understanding of audience research, messaging strategy, marketing planning, and campaign development • Ability to articulate media strategy concepts and connect paid, owned, and earned channels into cohesive strategic approaches • Excellent verbal, written, and presentation skills with the ability to communicate complex ideas clearly and persuasively • Strong analytical and problem-solving skills with the ability to translate data into insight and direction • Exceptional organizational and project management skills with the ability to manage multiple priorities and deadlines in a fast-paced environment • Proficiency with research tools, project management platforms, collaboration software, social media management tools, and Microsoft Office Suite • Comfortable collaborating with remote, cross-functional teams nationwide • Bachelor’s degree and/or an equivalent combination of education and relevant experience.

🏖️ Benefícios

• Comprehensive benefits package including nationwide health, dental, and vision coverage • 401(k) with employer contribution • Employer-paid life insurance and short-term disability • Flexible time off (FTO) with additional time-off options, including sick, volunteer & bereavement leave • Paid parental leave • A day off on your birthday • Two agency-wide closures in the summer and winter • Monthly lifestyle stipend to supplement your routine wellness costs like streaming subscriptions, gym, or phone/internet costs.

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