Field Marketing Manager

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SOCi, Inc.

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

Fundada em 2012

🤖 Inteligência Artificial

🤝 B2B

🛍️ Comércio Eletrônico

Artificial Intelligence • B2B • eCommerce

A SOCi, Inc. é uma plataforma de marketing digital transformadora, projetada para empresas com várias localizações, oferecendo um conjunto de ferramentas alimentadas por inteligência artificial. Sua inovadora Plataforma SOCi permite que empresas automatizem e otimizem seus esforços de marketing local por meio de várias aplicações, como Genius Search, Genius Social e Genius Reviews, focando em melhorar a visibilidade e o engajamento em todas as localidades. Ao simplificar fluxos de trabalho e usar IA, a SOCi ajuda marcas a maximizar sua presença online e responder eficientemente às interações com clientes.

Descrição

• Own the Enterprise marketing pipeline number, ensuring programs directly generate sourced and influenced revenue • Manage the Enterprise marketing budget with accountability for ROI and program impact • Partner with enterprise sales leaders to align field marketing programs with Tier 1 account and territory priorities • Plan and execute targeted events and experiences (executive dinners, roadshows, partner events, virtual events) designed to build relationships and accelerate deals • Collaborate with the events team to ensure the success of large-scale programs like Reimagine and flagship events • Build integrated campaign support around events (emails, LinkedIn campaigns, content assets, gifting) to extend reach before and after • Partner with customer marketing to support expansion within existing accounts, complementing net-new acquisition programs • Manage event logistics end-to-end (venue selection, vendor management, budgets, and onsite execution) while tying every activity to pipeline impact • Build clear reports on program ROI, account engagement, and pipeline acceleration to share with marketing and sales leadership • Stay current on ABM and experiential marketing best practices; proactively bring new ideas for creating memorable, revenue-impacting experiences

🎯 Requisitos

• 3+ years of B2B marketing experience, with proven success in field marketing or account-based events for enterprise sales teams • Track record of designing and executing events tied to account strategies (not just general awareness) • Strong project and budget management skills; able to run multiple events simultaneously with precision • Analytical mindset with ability to connect programs directly to pipeline impact. • Proficient with Salesforce, Marketo (or equivalent) and comfortable working with intent data and account lists • Excellent communicator and collaborator with sales, SDRs, product marketing, and leadership • Willing to adapt to changes in the job description as deemed necessary by the business and accept all other duties as assigned

🏖️ Benefícios

• Health insurance plans, dental, and vision • Wellness incentives • 401(k) plan with employer match • Flexible paid time off • Quarterly wellness days • Paid holidays • Unique employee engagement programs