Scale Partner Marketing Lead

🕒 Setembro 18

🏄 California, Illinois, +2 estados a mais – Remoto

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⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Stripe

1001 - 5000 funcionários

Fundada em 2010

💳 Fintech

🛍️ Comércio Eletrônico

🤝 B2B

💰 Venture Round em 2021-05

Fintech • eCommerce • B2B

A Stripe é uma plataforma de infraestrutura financeira para empresas. Milhões de empresas—desde as maiores corporações do mundo até as startups mais ambiciosas—usam a Stripe para aceitar pagamentos, aumentar sua receita e acelerar novas oportunidades de negócios. Com sedes em São Francisco e Dublin, a empresa visa aumentar o PIB da internet.

Descrição

• Lead the Global Scale Partner Marketing strategy and team • Directly manage a global scale marketing team of 6 and 15–20 contracted marketing coordinators through a dotted-line reporting relationship • Define the scaled operating model and partner marketing investment model across to-, through-, and with-partner marketing functions • Develop and lead strategy and execution for partner communications, Stripe-led events, Partner Advisory Board, online and field events, campaign content, partner program strategy, partner journeys, market development funds, and incentive design • Build a new integrated partner marketing function and deliver a shared global service across multiple Global Partner Segments • Develop and scale global and local partner marketing growth plans while innovating approaches to maximize ROI • Generate demand, accelerate go-to-market pipeline, and strengthen partner relationships globally • Lead partner value propositions, editorial calendars, omnichannel tactics, and governance processes • Lead partner strategy for Stripe Sessions, Stripe Tour, tier-one industry events, and the Partner Advisory Board program • Develop global online and regional event engines, capacity models, and event calendars • Develop partner co-marketing materials aligned with Stripe’s campaign roadmap and partner usage data • Develop partner journeys by partner type and tier across the lifecycle and lead branding and marketing of the Stripe Partner Ecosystem • Develop, implement, and manage MDF and incentive programs and partner benefits programs • Manage, coach, and develop partner marketers; build an inclusive, accountable culture and leadership capability • Build senior stakeholder relationships and resolve cross-functional tradeoffs, resourcing gaps, and execution blockers • Establish measurement and learning practices and share insights on customer acquisition, activation, and partner impact

🎯 Requisitos

• 15+ years of relevant B2B partner marketing experience • 5+ years of direct people management experience, including managing managers and building teams of 5+ people • Experience working as part of a global marketing team with execution across different regions • Proven ability to influence and guide the partner’s marketing leadership team to align on objectives and deliver against joint marketing priorities and plans • Strong written and verbal communication skills demonstrating leadership and cross-functional collaboration • Experience shaping value proposition and messaging framework • Demonstrated experience measuring and improving ROI of marketing investments through marketing engines • Deep understanding of the user journey through and with a partner channel and funnel, sales cycle, and product lifecycle • Superb organization and project management skills; capacity to manage multiple complex projects simultaneously • Experience managing distributed teams across different time zones • Excellent analytical skills and ability to craft actionable insights from complex data • Preferred: experience in payments, financial technology, adjacent industries, or marketing FinTech solutions • Preferred: experience at a highly dynamic, high-growth tech company • Preferred: experience with demand generation marketing or product marketing

🏖️ Benefícios

• No benefits, perks, or compensation extras are specified in the posting.

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