Paid Search Manager – Google, Bing

🕒 Maio 23

🌽 Illinois, North Dakota, +1 estados a mais – Remoto

🌽 Illinois – Remote 🌾 North Dakota – Remote 🤠 Texas – Remote

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

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Swanson Health

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

Fundada em 1969

🧘 Bem-estar

🛒 Varejo

Wellness • Retail

A Swanson Health é uma empresa que oferece uma variedade de produtos de saúde e bem-estar. Eles fizeram parceria com a iHerb para proporcionar acesso global aos seus produtos, permitindo que os clientes adquiram itens Swanson, assim como milhares de outras opções em diferentes idiomas e moedas. A Swanson Health foca em apoiar jornadas de bem-estar ao fornecer ótimos produtos, envio rápido e excelentes ofertas. Eles também estão abertos à distribuição internacional por meio de parceiros autorizados.

Descrição

• Own end-to-end strategy, execution, performance and reporting of Google and Bing campaigns (Search, Shopping, Pmax, YouTube where applicable). • Scale brand and non-brand programs efficiently with focus on customer acquisition and retention. • Develop, monitor, and optimize campaigns with precision — from keyword strategy and ad copy testing to bid management and budget pacing. • Partner with internal analytics and finance teams to forecast, measure, and report on key KPIs (ROAS, CAC, AOV, LTV, Margin). • Identify and execute new growth opportunities, that will drive incremental value. • Manage day-to-day performance dashboards and deliver clear insights and recommendations to leadership. • Work cross-functionally with media, creative, and site teams to ensure alignment between audiences, quality traffic, conversion, and merchandising strategy. • Maintain a test-learn-apply mindset, pushing boundaries to find efficiencies and sustainable growth levers. • Maintain a positive and professional working relationship with peers, management, and support resources, with a constant commitment to teamwork and exemplary customer service. • Conducts self in the presence of customers and community so as to present a professional image of SHP.

🎯 Requisitos

• 5+ years of hands-on paid search experience in eCommerce or DTC. • Proven track record of scaling customer acquisition vs demand capture campaigns efficiently and profitably. • Deep understanding of Google Ads, Microsoft Ads, Shopping, PMax, and feed management tools. • Experience managing $1M+ paid search monthly budgets with measurable business impact. • Advanced Excel / Google Sheets skills — comfortable with pivot tables, formulas, and performance modeling. • Highly analytical mindset; obsessed with numbers leading to actionable insights, performance metrics, and continuous optimization. • Deep experience with analytics tools like GA4 or Amplitude. • Strong ability to translate data into insights and actionable recommendations. • Experience working in-house for large brands or with major agencies — both are strong pluses. • Self-starter with a bias for action, curiosity, and continuous improvement. • Strongly Preferred: DTC e-com subscription business experience • Vitamins, supplements, wellness, skincare, or health-focused brands • High-SKU ecommerce environments • Shopify-based ecom businesses • Google Ads Certification

🏖️ Benefícios

• Fitness Center Reimbursement • Product Discounts