Founding Head of Growth

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🕒 Julho 28

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Swoop

SiteLinkedInTodas as Vagas

11 - 50 funcionários

Fundada em 2025

🍽️ Alimentos e Bebidas

🏪 Marketplace

📦 Logística

Food & Beverage • Marketplace • Logistics

Swoop é um aplicativo de entrega de alimentos no mesmo dia, desenvolvido para cidades nigerianas, atualmente operando em bairros de Lagos, incluindo Yaba, Surulere e Gbagada (com lançamento em breve em Ikeja). Ele conecta clientes a restaurantes locais, oferecendo taxas transparentes antecipadas, acompanhamento de pedidos em tempo real e suporte ao cliente humano. A Swoop também fornece integração para parceiros comerciantes e parceiros de entrega, com planos de adicionar itens sob demanda, como mantimentos e produtos de farmácia, no futuro.

Descrição

• Build and execute go-to-market and expansion marketing strategy for Nigeria and new African markets. • Refine target customer segments, positioning, channel mix, and launch phases by city. • Deliver weekly synthesized insights on customer behavior, pricing psychology, and channel efficacy. • Craft messaging frameworks, brand voice guidelines, and campaign narratives. • Partner with top restaurants to co-market Swoop’s benefits, onboarding incentives, and category leadership. • Scale customer acquisition across digital (social, search, creator partnerships), field marketing, promotions, referrals, and experiential activations. • Own and manage monthly marketing budget, forecasts, and profitability contribution. • Hire and lead a lean, high-performing marketing team spanning content, performance marketing, field activations, partnerships, and brand/PR.

🎯 Requisitos

• 4+ years in B2C growth or marketing at a startup, marketplace, or consumer platform. • Demonstrated exceptional ownership of acquisition, retention, or growth metrics at a product with 100K+ monthly active users. • Majority B2C background with B2C work in the last 5 years. No predominantly B2B profiles. • Strong analytical skills with a track record of data-driven decision-making (CAC, retention, LTV, channel ROAS). • Strong English proficiency: fluent working and communication.

🏖️ Benefícios

• Equity: Guaranteed equity in Swoop’s global entity. • Bonus: Execution-linked performance bonus pool tied to launch KPIs and growth milestones (5–20%). • Fully accommodated work travel: For candidates wanting to relocate to Lagos, visa, travel, accommodation, and meals are completely covered. • Impact: Founding ownership in scaling a funded super-app across Africa.