Customer Marketing Manager

🕒 5 dias atrás

🗽 New York – Remoto

🗽 New York – Remote

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🎯 Marketing

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Time Doctor

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2010

☁️ SaaS

👥 RH Tech

⚡ Produtividade

SaaS • HR Tech • Productivity

A Time Doctor é uma empresa de software de análise de força de trabalho e rastreamento de tempo, com tecnologia de IA, que combina monitoramento de funcionários com rastreamento de tempo preciso para transformar dados de trabalho do dia a dia em insights acionáveis. Ela ajuda organizações a detectar ineficiências e burnout precocemente, otimizar a alocação de recursos, melhorar a produtividade e criar culturas de desempenho transparentes e com privacidade em primeiro lugar para equipes remotas, híbridas e presenciais. A Time Doctor é entregue como uma plataforma SaaS com capacidade empresarial, com integrações, certificações de conformidade e recursos voltados para líderes de RH, operações e TI.

Descrição

• Own post-sale marketing programs that drive engagement, product adoption, and retention across the customer base • Develop lifecycle campaigns tied to key customer milestones — onboarding, feature adoption, renewal windows, and expansion triggers • Use customer data and product usage signals to segment the base and deliver relevant, timely communications • Partner with Customer Success to identify at-risk accounts and support proactive retention efforts through targeted campaigns • Build and execute campaigns that drive expansion revenue — upsell, cross-sell, and seat growth within existing accounts • Collaborate with Product Marketing to ensure customers understand the value of new features and product updates • Own and develop TD Academy, Time Doctor's customer education platform • Build and manage Time Doctor’s customer advocacy program — identifying champions, nurturing relationships, and activating them as references, reviewers, and case study participants • Design and run customer feedback programs (surveys, NPS, interviews) to surface insights that inform marketing strategy, product priorities, and messaging • Partner with Customer Success as the primary marketing counterpart for post-sale programs

🎯 Requisitos

• 3+ years of experience in customer marketing, lifecycle marketing, or a customer-focused B2B SaaS marketing role • Proven experience building and running customer advocacy, retention, or expansion programs — not just contributing to them • Strong understanding of customer journey mapping, lifecycle segmentation, and post-sale marketing motions • Demonstrated use of AI tools to improve content production, personalization, or campaign efficiency -- not just familiarity, but active use in a professional context • Hands-on experience with marketing automation and CRM tools (HubSpot experience strongly preferred) • Ability to analyze customer data and product usage signals to inform targeting and program design • Excellent written communication skills — you can write an email that customers actually open, a case study that resonates, and a campaign brief that gets alignment • Experience working cross-functionally with Customer Success, Product, and Marketing teams • Experience working in a remote or distributed team environment

🏖️ Benefícios

• Competitive pay + 30+ days of paid time off