Director, Paid Social

🕒 Agosto 31

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $125.000 - $145.000 / ano

⏰ Tempo Integral

🔴 Especialista

📈 Marketing de Performance

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Tinuiti

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2016

📣 Marketing

💰 Debt Financing em 2019-08

Marketing • Advertising • Technology

A Tinuiti é uma agência de marketing digital orientada para performance que se especializa em aumentar o impacto das marcas em diversos canais digitais. Sua abordagem de funil completo integra comércio, TV e áudio, mídias sociais e plataformas de pesquisa para otimizar o engajamento do usuário, impulsionar conversões e expandir a presença digital. A Tinuiti utiliza tecnologia avançada e proprietária, incluindo o Bliss Point, para medição e otimização de marketing, fornecendo insights para maximizar a eficiência e o impacto. A empresa enfatiza uma estratégia orientada por produto e é reconhecida por sua expertise em planejamento de mídia, medição e atribuição, conforme demonstrado pelos prêmios recebidos em relatórios da indústria.

Descrição

• Lead a portfolio of clients and own senior day-to-day client relationships and growth agendas • Align account-team recommendations to client goals and set clear expectations • Foster trust with senior stakeholders through high-value meetings, presentations, and influence • Partner with internal leaders to resolve escalations and connect Social with Search, Commerce/Retail Media, TVAD, and Creative • Translate platform, competitive, and Bliss Point insights into executive-ready actions • Own team and channel financial health, including margin, utilization/capacity, and forecast accuracy • Own senior-stakeholder relationships and convert business goals into full-funnel Social plans • Lead onboarding, transitions, escalations, renewals, expansions, cross-sell opportunities, and new-business narratives • Orchestrate responsible platform automation and features; pilot, measure, and scale initiatives • Embed Bliss Point insights into planning and budget allocation and close feedback loops with Product and Analytics • Establish measurement practices using lift/holdout tests where feasible or sound A/B tests • Ensure pixel/CAPI, event mapping, priorities, UTMs, and GA4 data quality • Require financial narratives comparing forecast versus actual and document model caveats • Connect Social to other channels and propose integrated plans with measurement approaches • Codify playbooks and educate clients and internal teams • Eliminate recurring waste, implement guardrails and rollback procedures, resolve issues, publish results, and share playbooks • Build and lead a high-performing team through KPIs, 1:1s, feedback, development, succession planning, hiring, and onboarding • Install or uphold governance, standards, scorecards, QA cadence, and consistent team quality • Coach managers and track client, innovation, product/AI, data/operations, financial, people, and cross-channel impact KPIs

🎯 Requisitos

• 10+ years in Paid Social with proven results at scale across multiple platforms, including Meta, TikTok, Pinterest, Snapchat, and Reddit; LinkedIn/X as relevant • 3+ years managing managers and senior ICs preferred, including hiring, coaching, performance management, and succession • Cross-channel literacy connecting Social to Search, Commerce/Retail Media, TVAD, and Creative • Experience with Meta Advantage+/value optimization/CAPI, TikTok Smart Performance, and Pinterest Performance+ • Knowledge of GA4 and platform analytics • Ability to set growth-first innovations with clear thresholds and measurement reads • Ability to translate Bliss Point insights into plans • Channel financial acumen, including margin, utilization, capacity, and forecast accuracy • Clear, concise storytelling and executive presence • Confidence with senior clients and internal leaders

🏖️ Benefícios

• Unlimited paid time off • Fully remote environment • Flexible work arrangements • 20 paid holidays • Medical, dental, vision, life, and disability insurance • Flexible Spending Accounts • Retirement plan with match up to 4% of contributions at 100% • Fringe • Forma • Unlimited telemedicine and teletherapy at no cost • Thankful giving • Equity • Birthing parents receive 16 weeks of leave with 100% pay • Partners receive 12 weeks of parental leave • On-demand learning • Mentorship program • Leadership and management development programs and resources • Monthly variable revenue payment opportunity through RevShare • Discretionary annual performance bonus