Strategist, Paid Media

🕒 Julho 24

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $80.000 - $95.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

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Tinuiti

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2016

📣 Marketing

💰 Debt Financing em 2019-08

Marketing • Advertising • Technology

A Tinuiti é uma agência de marketing digital orientada para performance que se especializa em aumentar o impacto das marcas em diversos canais digitais. Sua abordagem de funil completo integra comércio, TV e áudio, mídias sociais e plataformas de pesquisa para otimizar o engajamento do usuário, impulsionar conversões e expandir a presença digital. A Tinuiti utiliza tecnologia avançada e proprietária, incluindo o Bliss Point, para medição e otimização de marketing, fornecendo insights para maximizar a eficiência e o impacto. A empresa enfatiza uma estratégia orientada por produto e é reconhecida por sua expertise em planejamento de mídia, medição e atribuição, conforme demonstrado pelos prêmios recebidos em relatórios da indústria.

Descrição

• Execute, support, and/or delegate management of paid media campaigns (paid search, shopping, display, & paid social). • Maintain a holistic understanding of client business objectives, and implement strategies and/or suggest alternative approaches that meet the needs of the client. • Ability to use reporting, analytics, and trend tools on a daily basis and proactively communicate results, trends, and test results to client stakeholders. • Campaign set-up: keyword development, audience development, ad copy creation & testing, creative testing, account set-up, bid and budget management. • Responsible for executing and/or overseeing all basic tactical execution and campaign audits. • Effectively prioritize efforts to focus on delivering on the most important things, tracks and reports on campaign results, data analysis and participate in weekly client calls. • Track and monitor reporting of campaign results on a daily/weekly/quarterly/yearly basis, including Quarterly Business Reviews & End of Year analysis holistic presentations and overviews. • Ability to effectively communicate to and collaborate with various client personality profiles and roles from marketing manager to C-level points of contact. • Support your pod’s leadership in new business audit, pitches, and RFPs to help win new client logos.

🎯 Requisitos

• 5+ years of related paid media work experience. • Experience with managing campaigns within Google, Microsoft, Meta, TikTok, Pinterest, and/or Snapchat Ads Managers. • Hands on experience in managing monthly campaign budgets from $60k+. • Ecommerce experience a plus. • Advanced computer skills, particularly Microsoft Excel, PowerPoint, and Google Suite products. • Google Ads and Facebook Blueprint certification a plus. • Experience working in Google Analytics. • Client management experience. • Agency experience a plus. • May require client travel for quarterly business reviews or new business pitches.

🏖️ Benefícios

• Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. • 20 paid holidays, including multiple long weekends. • Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts. • Retirement: Match up to 4% of your contributions at 100%. • Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity. • Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks). • Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources.