Paid Media Specialist

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🕒 Julho 9

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WOW Remote Teams

SiteLinkedInTodas as Vagas

1 - 10 funcionários

Fundada em 2021

💼 Consultoria

📦 Logística

📣 Marketing

Consulting • Logistics • Marketing

A WOW Remote Teams é uma empresa que conecta empresas a profissionais virtuais de alto nível da América Latina, incluindo assistentes virtuais, especialistas em marketing digital, desenvolvedores de software, designers gráficos e muito mais. Seus serviços ajudam as organizações a economizar em despesas salariais ao mesmo tempo em que oferecem talentos bilíngues e pré-avaliados. Com foco em processos de contratação ágeis, os clientes podem receber indicações de candidatos em apenas três dias, tornando a WOW Remote Teams uma solução econômica para escalar equipes com eficiência.

Descrição

• Plan, build, launch, and manage paid advertising campaigns across Google Ads, Meta Ads Manager, YouTube, Pinterest, and other relevant platforms. • Translate client objectives into practical campaign structures, targeting strategies, budgets, and optimization plans. • Monitor campaign performance regularly and identify opportunities to improve conversions, engagement, reach, and return on investment. • Adjust audiences, keywords, placements, bids, budgets, and creative variations based on performance data. • Analyze campaign results and prepare clear reports with actionable insights and recommendations. • Communicate campaign performance in a way that is easy for internal stakeholders and clients to understand. • Collaborate with marketing, content, creative, and client services teams to ensure campaigns align with broader goals. • Troubleshoot campaign issues and proactively recommend solutions. • Stay informed about advertising platform updates, privacy changes, emerging paid media trends, and industry best practices. • Support the continuous improvement of paid media processes, reporting standards, and campaign strategies.

🎯 Requisitos

• Hands-on experience managing campaigns through Google Ads and Meta Ads Manager. • Strong understanding of paid search, paid social, audience targeting, campaign structures, bidding strategies, and budget allocation. • Ability to independently manage campaigns from setup through reporting and optimization. • Strong analytical skills and confidence interpreting advertising performance data. • Ability to turn data into clear recommendations rather than simply reporting metrics. • Excellent problem-solving skills and a proactive approach to campaign management. • Strong organization and time-management skills within a part-time remote environment. • Dependable written and verbal communication. • Collaborative mindset and strong customer service orientation. • Curiosity and willingness to continuously learn new platforms, strategies, and advertising features. • At least two years of professional experience in paid media, digital advertising, performance marketing, or a related field. • Demonstrated experience managing multiple digital advertising campaigns and objectives. • Previous responsibility for campaign monitoring, optimization, reporting, and performance recommendations. • Ability to work independently while remaining responsive and collaborative with a remote team. • Experience working with agency clients, multiple accounts, or competing priorities is beneficial. • Experience with tourism, destination marketing, hospitality, outdoor recreation, or travel brands is preferred. • Hands-on experience with YouTube Ads or Pinterest Ads is an advantage.

🏖️ Benefícios

• Part-time independent contractor opportunity. • 100% remote work arrangement. • Opportunity to work with tourism destinations and travel-focused brands. • Exposure to campaigns across multiple advertising platforms and markets.