Senior Director, Growth Initiatives

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ABC Fitness

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SaaS • Healthcare Insurance • Wellness

ABC Fitness is a leading tech provider specializing in software solutions for gym and fitness businesses worldwide. With a suite of platforms including gym management, member management, and personal training solutions, ABC Fitness empowers businesses of all sizes to optimize operations, engage members, and drive growth. Their solutions are designed to cater to a wide range of fitness business models, from large gyms to boutique studios and personal trainers, ensuring they meet the unique needs of their users.

1001 - 5000 employees

☁️ SaaS

⚕️ Healthcare Insurance

🧘 Wellness

📋 Description

• Partner across the business to develop a structured, data-driven approach for uncovering new growth opportunities across products, markets, segments, and partnerships. • Develop the operating rhythm that supports high-value, sustainable partnerships that drive top-line revenue growth. • Facilitate cross-functional alignment, ensuring all operational, technical, financial, and customer implications are fully understood. • Translate strategy into execution by building operating plans, defining success metrics, and guiding initiatives from concept through launch. • Identify emerging trends, customer pain points, and competitive dynamics that unlock new value creation. • Work across the business on the development of rigorous business cases, including market sizing, strategic rationale, financial modeling, and customer validation. • Ensure initiatives are executed on time, on budget, and in a way that drives measurable top-line impact. • Establish scalable frameworks to monitor, optimize, and expand successful initiatives. • Serve as a trusted partner to leaders across Product, Sales, Marketing, Finance, Customer Success, and Operations.

🎯 Requirements

• 10–15 years of experience in SaaS or technology-driven environments, with at least 5+ years in a senior strategy, growth, or operations leadership role • Bachelor’s degree in Business Administration, Strategy, Economics, or a related field • Proven experience leading cross-functional growth programs (e.g., go-to-market expansion, partnerships, or new business model launches) • Track record of driving revenue diversification or scaling new initiatives from concept to market • Experience in building and managing business cases, including market sizing, ROI analysis, and customer validation • Exposure to strategic partnerships, corporate development, or innovation/venture-building is a plus • Strong strategic thinking with the ability to translate insights into actionable growth plans • Operational excellence — able to create repeatable processes and scalable frameworks • Deep financial acumen (P&L understanding, forecasting, modeling) • Ability to lead cross-functional teams and influence without direct authority • Strong customer-centric mindset — skilled in validating concepts with market feedback • Analytical and data-driven, with comfort using quantitative and qualitative insights to prioritize opportunities • Excellent executive communication skills — both written and verbal • Proven success partnering with senior executives across multiple functions • Strong ability to facilitate alignment between Product, Sales, Marketing, and Operations teams

🏖️ Benefits

• Time Off – with our open PTO policy, we offer flexibility in how and when you take PTO! • Days of Disconnect – once a quarter, we take a collective breather and enjoy a day off together around the globe. #oneteam • Parental & Pawternity Leave – we offer leave for when your family grows by two feet or four paws! • Best Life Perk – we are committed to meeting you wherever you are in your fitness journey with a quarterly reimbursement. • Medical/Dental/Vision coverage • EAP – we get you help when you need it. Period. • Premium Calm App – enjoy tranquility with a Calm App subscription for you and up to 4 dependents over the age of 16 • And more! – so many benefits we couldn’t even fit them all here!