Senior Director, Products

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October 21

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Acxiom

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B2B • eCommerce • Marketing

Acxiom is a leading data service provider that specializes in leveraging data management, identity resolution, analytics, and martech services to help businesses enhance their marketing efforts. With a commitment to the ethical use of data, Acxiom offers solutions across various industries such as automotive, healthcare, telecommunications, financial services, and retail. Their expertise aids in optimizing marketing strategies to acquire, retain, and grow customer relationships. Acxiom partners with renowned platforms such as Adobe, Salesforce, and Snowflake to drive data-driven marketing and enable digital transformation for their clients.

1001 - 5000 employees

Founded 1968

🤝 B2B

🛍️ eCommerce

📋 Description

• Develop and execute a long-term roadmap for Acxiom’s Real ID and identity resolution products, aligning business priorities, client needs, and market dynamics • Direct the Real ID product portfolio from concept through launch, adoption, and optimization, ensuring alignment with privacy regulations (CPRA, GDPR, HIPAA) and interoperability standards • Act as the central hub between design, engineering, legal, compliance, marketing, and distribution to ensure strategic alignment and seamless product delivery • Perform market research, competitive analysis, and voice-of-client studies to inform product positioning and differentiation • Promote emerging technologies (identity graph enhancement, consent management, privacy-preserving tech) to maintain Acxiom’s leadership in ethical identity management • Build and maintain business cases, pricing models, and go-to-market strategies to maximize revenue growth and profitability across Real ID offerings • Evaluate buy/partner/build options to accelerate product maturity and ecosystem connectivity across platforms and partners • Partner with Acxiom’s Legal, Privacy, and Security teams to embed compliance and permissible data use across every stage of product design and execution • Provide progressive leadership to a high-performing product management team, mentor emerging product talent, and represent Acxiom’s Real ID thought leadership externally at conferences, industry panels, and client forums

🎯 Requirements

• Bachelor’s degree in business, computer science, or related field • 12+ years of product management or product strategy experience, with at least 5 years in data, identity, or digital marketing technology domains • Proven success leading large-scale, cross-functional product portfolios with measurable business outcomes • Deep understanding of identity management, data ethics, privacy regulations, and addressability solutions • Strong communication, storytelling, and executive stakeholder engagement skills • Comfortable presenting to executive audiences, clients, and industry stakeholders; capable of articulating complex identity and privacy concepts with clarity and influence • Willingness to travel up to 20% for client meetings, industry events, and cross-functional alignment sessions

🏖️ Benefits

• Equal opportunity employer • Opportunities for professional growth • Inclusion of disability and protected veteran status