Aequilibrium
51 - 200 employees
💳 Fintech
🏦 Banking
🥽 AR/VR
Fintech • Banking • AR/VR
Aequilibrium is a company that specializes in digital transformation services, focusing on immersive learning, digital twins, and mobile app development. They work predominantly with banks and credit unions, providing solutions that integrate virtual reality simulations and customized banking platforms to enhance user engagement. Aequilibrium aims to blend physical and digital realities to create remarkable experiences for their clients, leveraging advanced technologies to drive significant digital transformation across various sectors.
Senior Web Content Strategist – Content Migration Lead
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Aequilibrium
51 - 200 employees
💳 Fintech
🏦 Banking
🥽 AR/VR
Fintech • Banking • AR/VR
Aequilibrium is a company that specializes in digital transformation services, focusing on immersive learning, digital twins, and mobile app development. They work predominantly with banks and credit unions, providing solutions that integrate virtual reality simulations and customized banking platforms to enhance user engagement. Aequilibrium aims to blend physical and digital realities to create remarkable experiences for their clients, leveraging advanced technologies to drive significant digital transformation across various sectors.
📋 Description
• Lead the content strategy for a multi-site, multi-brand digital ecosystem • Develop and execute a structured content inventory and audit • Establish criteria for content to be retained, consolidated, rewritten, archived or retired • Improve content hierarchy, taxonomy, metadata and findability with the Information Architect • Define content models and support component-based content design • Establish standards for plain language, readability, consistency and accessibility • Help develop content governance, ownership and publishing workflows • Plan and execute large-scale CMS content migration with business analysts and technical teams • Identify opportunities for automated versus manual migration • Support URL mapping, redirects and SEO preservation • Develop guidance and training for content authors and publishers
🎯 Requirements
• 8+ years of web content strategy, content design or related experience • Experience leading large-scale content audits and migrations involving 1,000+ pages • Experience with CMS migrations/re-platforming, beyond website copywriting • Experience with complex multi-site or multi-brand organizations • Experience in government, public sector, higher education, financial services or another regulated environment • Strong understanding of content design, taxonomy, metadata and information architecture • Experience with plain-language and accessibility standards • Understanding of SEO implications of major website migrations • Experience developing sustainable content governance models • Ability to work closely with UX, IA, business and technology teams • Applicants must include 2–3 relevant large-scale content transformation or migration projects, including approximate number of pages/sites, specific role and CMS/platform involved
🏖️ Benefits
• Potential travel within Canada
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