Digital Marketing Manager

Job not on LinkedIn

September 28

🍂 Massachusetts – Remote

Although this job is listed in Massachusetts, this company may be open to hiring remote in other states.

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

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Aimtal

WebsiteLinkedInAll Job Openings

B2B • Enterprise • Media

Aimtal is a global, integrated marketing agency that employs a strategic and empathetic approach to brand growth. The company provides a wide range of services including video services, revenue operations, marketing operations, and ServiceNow marketing. Aimtal specializes in building strategies that drive demand generation, branding, design, marketing analytics, content marketing, and digital marketing. With a consultative, creative, and data-informed approach, Aimtal aims to enhance brand awareness and business growth for its clients.

11 - 50 employees

Founded 2018

🤝 B2B

🏢 Enterprise

📱 Media

📋 Description

• Lead and manage client marketing campaigns end-to-end as primary point of contact and trusted advisor • Develop digital marketing and demand generation strategies across paid advertising, SEO, SEM, email, and social • Conduct and present research on industry trends and digital marketing best practices to inform strategies • Lead client calls and presentations, translating complex marketing topics into clear language • Set up and manage campaigns across platforms including LinkedIn Ads and Google Ads • Manage organic social media (focus on LinkedIn): community management, content planning, scheduling, and performance monitoring • Build and manage campaign assets like landing pages, lead forms, and automated workflows within HubSpot and other CRMs • Write and edit copy for paid ads, social media, emails, and landing pages • Own reporting and analytics, build dashboards, analyze performance, and provide optimization recommendations • Leverage marketing automation (HubSpot) to streamline workflows and track ROI • Collaborate closely with Account Services, Design, and Content teams and report to Growth Marketing Lead • Occasional travel to meet clients in person may be required

🎯 Requirements

• Proven experience in building and reporting on marketing campaigns within HubSpot, including advanced marketing automation and reporting • Deep, hands-on knowledge of paid media platforms, including all types of campaigns on LinkedIn Ads and Google Ads • Proficient in using analytics platforms such as Google Analytics, Looker Studio, and/or Tableau • Foundational understanding of marketing attribution models and multi-touch attribution • Experience with MarTech tools: Jira, Trello, ClickUp, Slack, Sprout Social (or similar), SEMRush (or similar) • Proven experience working in a professional services or agency environment managing multiple clients and complex projects • Exceptional written and verbal communication skills and client management experience • Ability to build compelling data-driven presentations and tell a story with data • Leadership, proactivity, organization, and strong attention to detail • Expertise in planning, scheduling, and measuring organic social engagement (especially LinkedIn) • Foundational understanding and interest in leveraging AI tools for marketing

🏖️ Benefits

• Full-time, salaried role with competitive pay • Health, dental, and vision insurance • 18 days of paid time off and 8 paid holidays • Skill and career growth training • Remote work stipend for tech and/or co-working memberships • Annual in-person company retreat (past locations include San Diego, California, and Mexico) • Remote-first / fully remote work environment • Remote work equipment stipend