Middle ASO Manager

November 21

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appflame

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B2C • eCommerce • SaaS

appflame is a Ukrainian company that designs innovative products aimed at enhancing lives and breaking new ground in the tech industry. With a mission to develop inclusive and user-friendly applications, the company is known for its notable products like Taimi, an inclusive LGBTQI+ dating app, and Hily, a popular dating platform that connects millions globally. Additionally, appflame specializes in creating SaaS solutions for communication and user retention, reflecting its commitment to tackling challenges and improving user experiences.

201 - 500 employees

👥 B2C

🛍️ eCommerce

☁️ SaaS

📋 Description

• Develop best-in-class ASO strategies for both the Apple App Store and Google Play Store. • Collaborate with the Localization team to ensure translations and metadata are effective across regions. • Work closely with the Design team to create and optimize app store assets (icons, screenshots, previews). • Partner with the Analytics team to design and implement data-driven strategies. • Act as the main point of contact for Product and Engineering regarding App Store updates and optimizations. • Create a strategic roadmap for A/B and multivariate testing (MVT). • Monitor performance and own reporting for all App Store marketing activities.

🎯 Requirements

• A solid understanding of how the App Store and Google Play algorithms work. • Insight into the key ranking factors across both stores. • Excellent communication skills and the ability to coordinate across multiple teams. • Strong analytical and problem-solving abilities. • A balance of data-driven thinking and creative execution. • Strong project management and organizational skills.

🏖️ Benefits

• Involvement in Ukrainian products that compete with the world’s best players. • Ability to implement your own ideas. • Meaningful and useful products, created not just for shareholders to earn money. • A sense of yourself among your people who are charged with results. • Work with the global market and a huge audience. • Direct contact with Snapchat, Meta, Google, Apple, and access to their best practices. • Well-established processes and no barriers to growth within the company. • Transparent evaluation of work based on personal performance indicators. • Powerful social package and fair compensation. • Conditions for talents to be fully revealed. • Loyalty to employees outside of working hours.