Field Marketing Manager

November 14

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

💵 $130k - $170k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

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Astronomer

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Data Fabric • SaaS • Artificial Intelligence

Astronomer is a company focused on enhancing data workflows with its platform, Astro, which is built on Apache Airflow®. It offers a fully-managed platform to streamline and elevate data orchestration, from AI-driven models to data observability and ETL processes. Astronomer provides solutions for scalable, secure, and reliable data management, catering primarily to industries such as financial services, gaming, healthcare, manufacturing, retail, and eCommerce. With extensive integrations and a focus on governance and infrastructure management, Astronomer helps organizations accelerate productivity and optimize business decisions.

201 - 500 employees

Founded 2018

☁️ SaaS

🤖 Artificial Intelligence

💰 $213M Series C on 2022-03

📋 Description

• Leverage regional market knowledge to create regional marketing plans and communicate the plans to sales in a timely manner. • Build and execute marketing programs for the West region that integrate sales and marketing requirements that support pipeline and revenue goals. • Collaborate closely with counterparts on Demand Generation, Marketing Operations, and Sales to execute against regional marketing efforts with clear KPIs, goals, forecasts, workflows, and enablement plans. • Develop and execute demand generation marketing programs including third-party and Astronomer hosted roadshows/tradeshows, in-person and virtual executive experiences, integrated campaigns and more. • Forecast, evaluate, and measure impact of field marketing on sales cycles while analyzing program results, optimizing as needed. • Act as the subject-matter expert, maintain ongoing communications and be the go-to marketing resource with the Sales Leaders, Sales Reps, SDRs, and Regional Partners. • Write and deploy targeted emails, social posts and landing pages to drive engagement toward your programs. • Deploy 1:1 ABM activations to complement broader marketing programs, leverage strategic content, expand reach within key accounts, and build champions.

🎯 Requirements

• SaaS/tech industry experience with an understanding of B2B marketing. • Ability to work closely with a distributed sales team across multiple geographies. • Strong execution skills around planning, managing, and reporting on multiple events concurrently. • Experience educating, developing, and partnering with stakeholders from the end users to the executive decision makers. • Data driven and ROI-focused approach to program execution and reporting. • ~30% travel required • Must be based in the Bay Area

🏖️ Benefits

• Equity component • Comprehensive benefits package