Regional Sales Manager

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Batory Foods Inc

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded in 1979, Batory Foods is a national sales and supply chain management solutions provider offering a full portfolio of high-quality food ingredients to food, beverage and nutraceutical manufacturers throughout the United States. The company connects leading food ingredient producers to well-regarded food & beverage brands. Batory operates a national system of warehouses and distribution centers for quick and efficient product delivery. For more information, visit www.batoryfoods.com.

📋 Description

• The Regional Sales Manager – Western Canada is responsible for leading commercial growth and customer service excellence across Western Canada. • This role combines sales leadership, account management, and operational coordination to ensure strong customer relationships, profitable revenue growth, and consistent service delivery. • This individual will oversee a portfolio of key accounts while eventually managing and developing a regional sales team. • The role is accountable for executing Batory’s sales strategy, expanding market presence, and delivering best-in-class service to customers across the food, beverage, and ingredient sectors. • Establish and execute regional sales strategies aligned with Batory’s overall business objectives and growth targets. • Identify and pursue new business opportunities while expanding share within existing accounts. • Drive margin management discipline and ensure pricing strategies support sustainable profitability. • Lead, coach, and develop Account Managers and sales personnel across Western Canada to drive profitable revenue growth. • Serve as a senior point of contact for key customers, building long-term, strategic partnerships across multiple levels of the organization. • Oversee account planning processes, including identifying opportunities, risks, and growth strategies. • Lead strategic business reviews with customers to strengthen relationships and uncover additional growth opportunities. • Ensure a high level of service delivery by coordinating across sales support, supply chain, and operations teams. • Act as a local point of contact to service providers, including 3PL warehousing and transportation providers. • Partner with internal stakeholders (Product Management, R&D, Supply Chain) to ensure customer needs are met effectively. • Support customer onboarding, ensuring seamless integration into Batory systems and processes. • Ensure a smooth transition of supplier turnover accounts across Western Canada. • Monitor customer performance, including forecasting accuracy, service levels, and issue resolution. • Stay informed on industry trends, competitive activity, and customer needs across the Western Canadian market. • Participate in local trade events as needed to promote Batory across the food and Nutra industries. • Identify key growth segments and develop targeted strategies to increase market penetration. • Contribute to the development and execution of 'The Batory Way' of account management and customer engagement.

🎯 Requirements

• Bachelor’s degree in Business, Food Science, or a related field (or equivalent experience). • Minimum 7+ years of experience in food, beverage, or ingredient sales, including leadership experience. • Proven ability to lead and develop high-performing sales teams. • Strong background in consultative or solution-based selling with a focus on long-term customer relationships. • Demonstrated success in achieving revenue and margin growth. • Strong business acumen. • Excellent communication, negotiation, and presentation skills. • Highly organized with the ability to manage multiple priorities and projects simultaneously. • Collaborative leadership style with strong cross-functional engagement skills. • Self-starter with a results-driven mindset and high level of accountability. • Willingness to travel across Western Canada as required. • Experience with CRM systems and pipeline management. • Proficiency in Microsoft Excel and business reporting tools. • Experience with Microsoft Dynamics 365 is considered an asset.

🏖️ Benefits

• We are an equal opportunity employer and value diversity at our company.