Bay Cities
Packaging • Retail
Bay Cities is a company that specializes in packaging solutions, offering a wide range of products and services including POP & POS displays, retail packaging, industrial packaging, and signage. They are known for innovative and sustainable packaging solutions like the EcoVino wine packaging, which is made with recyclable materials and designed for minimizing environmental impact. Bay Cities provides a comprehensive suite of services from concept and design to testing, manufacturing, and logistics, and engages in retail display campaign programs. The company is committed to sustainable practices, using water-based inks and adhesives, and incorporates creative services like Tobii Eye Tracking and experiential packaging. Bay Cities operates with a focus on quality and safety, interacting with multi-brand retail programs to deliver customized packaging solutions.
201 - 500 employees
đź›’ Retail
Director of Business Development - Ecommerce & Subscription Packaging
Job not on LinkedIn
July 11
Bay Cities
Packaging • Retail
Bay Cities is a company that specializes in packaging solutions, offering a wide range of products and services including POP & POS displays, retail packaging, industrial packaging, and signage. They are known for innovative and sustainable packaging solutions like the EcoVino wine packaging, which is made with recyclable materials and designed for minimizing environmental impact. Bay Cities provides a comprehensive suite of services from concept and design to testing, manufacturing, and logistics, and engages in retail display campaign programs. The company is committed to sustainable practices, using water-based inks and adhesives, and incorporates creative services like Tobii Eye Tracking and experiential packaging. Bay Cities operates with a focus on quality and safety, interacting with multi-brand retail programs to deliver customized packaging solutions.
201 - 500 employees
đź›’ Retail
đź“‹ Description
• The Director of Business Development – Ecommerce & Subscription Packaging will be the founding leader of this high-growth vertical. • Identify new markets, develop a go-to-market (GTM) strategy, and drive repeatable, scalable revenue streams in the ecommerce and subscription packaging space. • Own the creation of a $10M+ revenue segment, and build and lead a sales team from scratch. • Work closely with marketing, manufacturing, and packout/fulfillment teams to position Bay Cities as the go-to partner for DTC brands and subscription companies seeking sustainable, customized, and scalable packaging solutions. • Analyze industry trends, competitors, and target customer behavior to inform market segmentation and value positioning. • Build and manage a sales pipeline that supports a $10M+ annual revenue target. • Own the full sales cycle from lead generation to deal close, with a focus on strategic, long-term partnerships. • Recruit, onboard, and coach a high-performing team of sales executives and SDRs. • Establish sales KPIs and performance tracking systems to monitor pipeline health and growth. • Report regularly to senior leadership on business unit progress, forecasts, and milestones. • Continuously iterate based on market feedback and campaign results.
🎯 Requirements
• 5+ years of experience in business development, sales, sales leadership, or GTM strategy • Proven ability to build new business lines or verticals with $10M+ in annual revenue • Experience selling packaging, ecommerce services, fulfillment, or supply chain solutions is a strong plus • Excellent understanding of DTC, subscription models, and ecommerce trends • Demonstrated ability to recruit and lead a high-performing sales team • Consultative, data-driven, and highly collaborative approach to building business • Strong communication and executive presentation skills • Experience working in the packaging industry • Background in packaging, design, fulfillment, or sustainable packaging solutions • Familiarity with start-ups or intrapreneurial environments where market-building was necessary • Managed Sales teams
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