Creative Director

November 22

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BiOptimizers

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Wellness • eCommerce • Biotechnology

BiOptimizers is a company dedicated to optimizing health and fitness through a variety of supplements. Founded by two trainers with a passion for helping others achieve their health goals, BiOptimizers offers products that enhance digestion, nutrient absorption, gut health, stress management, and overall well-being. Their product lineup includes enzymes, probiotics, magnesium supplements, and other health-enhancing formulations. With a commitment to quality, research, and effective natural ingredients, BiOptimizers aims to provide the best possible products for health enthusiasts, biohackers, athletes, and anyone looking to improve their health.

11 - 50 employees

Founded 2004

🧘 Wellness

🛍️ eCommerce

🧬 Biotechnology

📋 Description

• Own and evolve BiOptimizers’ brand identity across all channels, including digital, packaging, campaign, retail, and experiential • Establish a strong visual and conceptual foundation that aligns with brand strategy and sets the tone for global growth • Translate scientific insights and product narratives into breakthrough, consumer-facing creative storytelling • Lead end-to-end creative development for seasonal campaigns, new product launches, and evergreen marketing initiatives • Ensure consistent visual storytelling across paid, owned, and earned channels—including Meta, Amazon, DTC, influencer, and email • Collaborate with performance and content teams to create assets that are both visually distinctive and results-driven • Build and scale robust design systems, brand guidelines, and production toolkits for internal and external teams • Streamline creative processes to improve efficiency, accuracy, and executional excellence • Maintain high-quality standards for all design deliverables, ensuring every touchpoint reflects our premium positioning • Lead, inspire, and grow a high-performing team of in-house and contract designers • Provide strong mentorship, clear feedback, and creative direction to elevate team output • Partner closely with stakeholders across Product, Growth, Content, and Science to align on shared brand and business goals

🎯 Requirements

• 8+ years of creative and design experience, including at least 3 years in a leadership role guiding multi-channel brand identity • Experience building design systems and brand platforms at a premium consumer brand, ideally in wellness, lifestyle, or CPG • Strong portfolio demonstrating excellence across campaigns, packaging, digital, and brand identity systems • Expertise in Adobe Creative Suite, Jira and familiarity with motion design and AI-supported workflows • Strategic, proactive, and solutions-oriented with a strong understanding of consumer behavior and performance marketing • Exceptional communicator with a collaborative mindset and strong leadership presence • Passionate about health, wellness, innovation, and helping people reach their full potential.

🏖️ Benefits

• Flexible work arrangements