B2B Marketing Consultant

November 11

Apply Now

Receive Emails with Similar Jobs

Blue Acorn iCi

WebsiteLinkedInAll Job Openings

eCommerce • Digital Marketing • Enterprise

Blue Acorn iCi is a leading provider of digital transformation solutions, focused on delivering high-impact digital experiences for businesses. They specialize in technologies such as enterprise content management, commerce strategy, customer intelligence, and data-driven optimization. As an Adobe Accredited Partner, Blue Acorn iCi utilizes platforms and systems to enhance business efficiencies and site performance, working with clients across industries like consumer packaged goods, retail, financial services, healthcare, and media. Their services include ecommerce development, digital experience consulting, and performance marketing, aiming to create seamless and personalized customer journeys.

201 - 500 employees

🛍️ eCommerce

🏢 Enterprise

📋 Description

• Lead Strategic B2B Engagements — Design and implement data-driven marketing strategies that span the entire buyer journey—from awareness to advocacy—leveraging Adobe’s AEP stack. • Bridge Strategy and Technology — Translate marketing goals into actionable use cases that connect AEP capabilities (AJO, RTCDP) to pipeline growth, customer retention, and ROI. • Consultative Partnering — Serve as a trusted advisor to enterprise clients, facilitating workshops, defining business requirements, and aligning marketing activation with measurable outcomes. • Customer Journey Design — Develop segmentation frameworks, orchestration plans, and personalization strategies rooted in data insights and behavioral triggers. • Operational Maturity & Roadmapping — Create and implement strategic roadmaps that enhance digital-marketing operations, data governance, and omnichannel activation. • Drive Measurable Outcomes — Ensure every engagement ties back to business value—improving conversion, engagement, retention, and overall marketing performance.

🎯 Requirements

• 7+ years of experience in B2B marketing, marketing strategy, or marketing-technology consulting. • Demonstrated expertise with Adobe Experience Platform (AEP), ideally AJO and RTCDP. • Proven success designing and executing data-driven customer engagement programs across the full buyer journey. • Strong ability to translate complex business goals into measurable marketing use cases. • Excellent presentation, communication, and facilitation skills—able to influence senior stakeholders and drive consensus. • Background in MarTech ecosystems (Adobe Experience Cloud, Marketo, Salesforce, etc.) strongly preferred. • Passion for connecting technology, creativity, and business impact.

🏖️ Benefits

• medical, dental and vision insurance • life insurance • disability • paid time off • 401(k)