Influencer Marketing Specialist

Job not on LinkedIn

October 25

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BM Digital

BM Digital is the leading digital marketing firm. Our mission is to inspire people and brands to make an impact by using creativity, media, and innovation. We believe that the best way to achieve that is by fostering a community of inclusion, where every employee has a chance to become their best creative and professional self.

51 - 200 employees

📋 Description

• Lead the execution of paid influencer collaborations, TikTok Shop campaigns, and gifting-based partnerships to boost brand awareness, engagement, and sales. • Identify suitable influencers and build relationships. • Coordinate the process to ensure seamless execution of campaigns. • Track campaign performance and gather content for brand use, aligning efforts with business objectives. • Manage end-to-end paid collaborations across TikTok, Instagram, and YouTube — from outreach and negotiation to execution and reporting. • Develop campaign strategies that align with brand goals and maximize engagement and ROI. • Track and analyze performance metrics, providing insights and optimization recommendations. • Recruit and onboard TikTok Shop creators and affiliates. • Set up and manage TikTok Shop campaigns to drive conversions and revenue. • Monitor key performance metrics (clicks, sales, conversion rate) and provide actionable insights. • Identify and evaluate potential influencers for gifting collaborations. • Coordinate product shipments, track deliveries, and monitor campaign activities. • Collect and organize influencer-generated content for use across brand channels. • Measure the impact of gifting campaigns and report performance to internal teams.

🎯 Requirements

• 2–3 years of experience in influencer marketing, social media, or related roles. • Proven experience managing paid influencer, gifting campaigns, and TikTok Shop. • Strong understanding of influencer marketing strategies, social media trends, and content best practices. • Excellent communication, negotiation, and relationship-building skills. • Data-driven mindset with the ability to analyze metrics and draw actionable insights. • Highly organized and detail-oriented, capable of managing multiple campaigns simultaneously. • Creative thinker with a passion for influencer culture and brand storytelling. • Comfortable working in a fast-paced environment and adapting to changing priorities.

Apply Now

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