Senior Influencer Marketing Strategist

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August 28

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Butterfly Conservation

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Charity • Non-profit • Social Impact

Butterfly Conservation is a charity dedicated to protecting butterflies and moths as essential indicators of a healthy environment. The organization engages in conservation efforts, educates the public on the importance of these species, and encourages people to take action to help preserve their habitats. With initiatives like nature reserves and volunteer programs, Butterfly Conservation plays a vital role in addressing the decline of butterfly and moth populations across the UK.

51 - 200 employees

Founded 1968

🤲 Charity

🤝 Non-profit

🌍 Social Impact

📋 Description

• Butterfly Effect: premier creative house helping challenger brands succeed • Develop and execute influencer marketing strategies that drive authentic brand storytelling • Identify, vet and recruit influencers aligned with brand values • Create creative campaign concepts, content themes, hooks, and storytelling approaches • Lead campaign execution, approvals, publishing schedules, and stakeholder coordination • Track performance with dashboards and deliver KPI-driven post-campaign reports • Act as primary client contact, presenting results and strategic recommendations

🎯 Requirements

• Demonstrable experience developing comprehensive influencer marketing strategies • Ability to define campaign objectives, target audience personas, and KPIs • Experience creating campaign roadmaps with timelines, budgets, and milestones • Proven skills identifying, vetting, recruiting, and managing influencers • Ability to develop clear influencer briefs and maintain strong influencer relationships • Experience developing 3-5 creative campaign concepts aligned with influencer styles and brand messaging • Strong collaboration skills with internal teams to ensure brand consistency • Experience leading end-to-end campaign execution and coordination between stakeholders • Experience setting up performance tracking dashboards and delivering post-campaign reports • Client-facing presentation and strategic advisory skills

🏖️ Benefits

• Hybrid work model offering flexibility for remote work. • Project fee to be discussed based on project.