Senior Manager, Brand Creative

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Cars Commerce

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eCommerce • Automotive • Marketplace

Cars Commerce is a comprehensive online platform that facilitates the buying, selling, and research of vehicles. It provides a wide range of listings for new and used cars, along with tools and resources for customers to compare different makes and models, read reviews, and obtain financing options. With a focus on enhancing the car shopping experience, Cars Commerce connects sellers with local dealers and offers estimates for vehicle sales, ensuring a streamlined process for prospective buyers and sellers alike.

1001 - 5000 employees

🛍️ eCommerce

🏪 Marketplace

📋 Description

• Directly overseeing copywriting and creative development inside the Cars Commerce Brand Creative organization • Responsible for leading the creative vision, messaging, and execution of marketing campaigns to consumers on behalf of Cars.com B2C brand • Lead the development of integrated commercial consumer campaigns that drive both brand awareness and business results • Champion innovative storytelling approaches that make complex automotive technology and car shopping considerations accessible and engaging • Build and mentor an industry-leading copywriting team that supports and inspires a multidisciplinary organization • Present creative concepts and recommendations to senior leadership and cross-functional partners with confidence and strategic clarity

🎯 Requirements

• 10+ years of creative experience in advertising, with at least 5 years in a leadership role • Portfolio demonstrating strategic thinking and creative excellence across multiple channels (video, digital, audio, print) • Proven track record leading brand campaigns from concept through execution • Experience in automotive, marketplace, classified, or tech industries strongly preferred • Deep understanding of both brand-building and performance marketing and DCO • Expert presentation skills with the ability to sell ideas internally and inspire teams • Strong copywriting and art direction skills, with a talent for feedback that coaches teams and elevates work across disciplines • Experience with direct management of creative teams and developing talent • Bachelor's degree in Advertising, Marketing, Communications, or related field (or equivalent experience)

🏖️ Benefits

• Medical, Dental & Vision Healthcare Plans • New Hire Stipend for Home Office Set-Up • Generous PTO • Refuel - a service based recognition program where employees receive additional paid time away to learn grow and reset • Paid Holidays, Floating Holiday, Volunteer Day, Recharge Day