Chief Marketing Officer

Job not on LinkedIn

November 21

Apply Now
Logo of CBH

CBH

Agriculture • B2B • Retail

CBH is Africa’s leading fully integrated poultry company that operates across the three pillars of Breed, Feed and Food. The company supplies broiler and parent day-old chicks and hatching eggs, manufactures and distributes livestock feed across multiple African countries, and sells consumer chicken products with an emphasis on food safety, ethical practices and value. CBH emphasizes nurturing local economies, empowering communities and scaling poultry production across Africa.

5001 - 10000 employees

🌾 Agriculture

🤝 B2B

🛒 Retail

📋 Description

• Establish Cherry Bekaert as The Most Trusted Ally of Middle Market Business. • Oversee and be champion of the Cherry Bekaert brand and go-to-market, externally and internally. • Charged with transforming the function of marketing into a strategic growth engine for the firm. • Develop a firmwide integrated growth plan. • Create a Firmwide Annual Go-to-Market Plan & Communications Calendar. • Create a Compelling Content Strategy Resulting in Distinctive Middle-Market Thought Leadership. • Conduct an Audit of Current Marketing Budget to ensure greater dollar allocation on high impact activities. • Differentiate Sales Enablement to increase overall quality of proposals. • Transform the function of marketing into a proactive and strategic asset for the firm. • Establish an always-on marketing dashboard tracking KPIs and ROI.

🎯 Requirements

• A Modern Acquisition Marketer with previous experience as a CMO is required. • A Marketing Leader Fluent in Both Brand and Demand B2B Marketing. • You are an experienced full-funnel B2B marketer – able to flex across awareness, consideration, engagement and demand. • Have several excellent “B2B Brand” campaigns in your portfolio. • Fluent in performance marketing, conversant+ in ABM. • You have 18+ years of experience with 10-15+ of those years spent in B2B marketing. • Proven Team Builder and Galvanizing Leader. • You have overseen 30+ FTEs and built and/or renovated a performance-focused marketing function within past five years. • An executive who brings others along on the journey – able to both educate and inspire. • Who has Overseen Marketing for an Innovative and Rapidly Growing Business. • Flexible, adaptive, entrepreneurial. • PE-Backed and/or Acquisition Integration experience required. • Knowledge of public accounting or professional services strongly desired. • With a Track Record of Driving Both Transformation and Operational Excellence. • A strategic thinker able to oversee flawless execution. • Experience with Professional Services is a plus.

🏖️ Benefits

• annual bonus • medical, dental, and vision care • disability and life insurance • generous Paid Time Off • retirement plans • Paid Care Leave

Apply Now

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