Digital Director, Party at the Polls

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🕒 July 9

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Civic Nation

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2016

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

Civic Nation is a nonprofit organization dedicated to creating grassroots movements to address major national challenges through high-impact organizing and educational initiatives. By engaging over 120 million Americans, Civic Nation works to promote inclusivity and equity in the U. S. It focuses on various campaigns such as increasing voter participation, combating sexual assault, promoting clean energy, and helping students save on debt. The organization's initiatives include When We All Vote, It's On Us, Save on Clean Energy, and more, each aiming to engage and empower individuals and communities for meaningful societal change.

📋 Description

• Develop and oversee the overarching digital roadmap for the Party at the Polls program, including ads, events, email, SMS, social media, and web. • Directly manage the email strategy, including list segmentation, automation, and editing in collaboration with the Associate Director of Digital Engagement. • Vision and project manage the Party at the Polls website, ensuring a seamless user experience for voters and partners. • Collaborate with the Digital Content Manager to set the strategy for how Party at the Polls shows up on When We All Vote’s social platforms. • Develop comprehensive digital toolkits for community partners, providing them with the assets and guidance needed to activate their local networks. • Provide technical assistance to partners to help them promote their parties using digital platforms. • Oversee the video strategy for Party at the Polls, ensuring high-quality storytelling that highlights flagship events and partner success stories. • Stay up-to-date with current trends and techniques, sharing information and inspiration with digital team members. • Serve as the editor for all direct voter contact materials, ensuring tone, brand consistency, and clarity. • Analyze digital performance metrics and update strategy based on real-time voter and partner behavior. • Lead the digital promotion strategy for flagship events, coordinating across email, ads, SMS, and web to drive attendance and engagement. • Other reasonable and related duties as assigned.

🎯 Requirements

• 7+ years of experience in digital organizing, political campaigns, or nonprofit communications, with at least 3 years in a supervisory role. • Advanced expertise in HubSpot. • Proven experience in developing and executing successful digital strategies across various platforms and tools. • Expertise in using digital tools effectively, including Sprout Social, Asana, Canva, WordPress, Mobile Commons, and all social platforms, with a proven track record of growing audiences and engagement on each. • Demonstrated experience running large email and social media campaigns, preferably for a nonprofit, advocacy, or political organization.

🏖️ Benefits

• 100% employer-paid health, dental, and vision insurance for employees • Flexible paid time off • Paid family & medical leave • Access to a 401k plan • Continued health insurance coverage beyond the program end date