Senior Director, Field Sales – BODYARMOR

Job not on LinkedIn

November 13

⛷️ Utah – Remote

Although this job is listed in Utah, this company may be open to hiring remote in other states.

💵 $169k - $196k / year

⏰ Full Time

🟠 Senior

🏙️ Outside Sales

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The Coca-Cola Company

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B2C • Beverage • Sustainability

The Coca-Cola Company is a global beverage corporation with a rich history of over 136 years in refreshing the world. Known for its flagship product, Coca-Cola, the company has developed a diverse portfolio of over 200 brands, including sparkling beverages, hydration options, coffee and tea, juices and dairy, and alcohol-ready-to-drink beverages. Committed to sustainability, The Coca-Cola Company actively engages in initiatives like water stewardship, sustainable agriculture, and reducing sugar in its products. Operating in more than 200 countries, the company strives to make a positive social impact through diversity, equity, and inclusion efforts and partnerships. The Coca-Cola Foundation supports various community initiatives worldwide. The company offers numerous career opportunities globally, emphasizing an inclusive and accessible workplace.

10,000+ employees

Founded 1886

👥 B2C

📋 Description

• Focus on the performance of the company in achieving volume & revenue growth within their region primarily focused on their one Top Coke bottler. • Influence executive leadership regarding matters of strategic importance to the organization to maximize the brand’s productivity within their respective division. • Participate and provide bottler input, insights, and expertise to help shape annual company strategies and objectives. • Flawless execution of the brand’s marketing plans in addition to implementation of localized tactics to accelerate retail activation. • Track, rank and publish results holding their BA team and divisional bottling partners accountable for generating winning results. • Communicate and manage results with sales team and bottlers to merchandise successes and identify gaps while selling solutions. • Heightened prioritization of the brand’s key priorities to ensure best in class execution. • Support BA Operations/Supply Chain to ensure their bottlers are aligned to support logistics and inventory strategies. • Co-develop & implement joint business plans with the bottling system in their region that are comprehensive and aligned with broader Company and Operating Unit plans. • Sell-in the annual Bottler Plans to define volume and spend budgets for all bottlers including innovation, retail, commercial and channel strategies & alignment on co-investments to drive KPIs (i.e. cold equipment). • Coach the field team - and in turn the bottling system - on the principles, priorities and look of success of our Annual Field Sales & Marketing Playbook. • Provide invaluable insights and feedback via regular briefings to DVP & Sr. Mgt team to help inform the continued evolution of our field strategies (customer, bottler, localized marketing, market segmentation, community initiatives, etc.) over mid to long term timeline. • Support their bottlers with big ideas, opportunity identification, best practices and expertise, to ensure we deliver demonstrable value. • Build an effective working relationship with the main constituents from the Coca-Cola Bottling System in their region to maintain best in class partnerships maximizing results in the marketplace. • Activate the System and secure resources necessary to address, generate and implement value-creating solutions that meets customer and bottlers needs and drive beverage category’s incidence, profit and volume. • Build the capability and capacity within BODYARMOR to continually support bottler level added value a key KO competency via the field sales & marketing teams. • Recruit, coach, develop, and motivate a team of associates (Sales and Field Marketing) across the country. • Coach the direct reports and their respective support teams to execute/customize the national plays regionally while creating specific custom programs locally that leverage the market landscape at a bottler/market level. • Work with the DVP & Chief Sales Officer to help inform the mid to long-term (3-5 years) plans for optimizing the talent, contributions and impact required to execute strategies within their respective division. • Continually reinvigorate the field team within their division to maintain a culture that fosters a passionate, collaborative spirit enabling employees to continue to grow and overdeliver on their requirements within the structure of a winning team environment. • Identify and address complex organizational trends/issues to ensure the divisional team is operating at a high level of performance and contribution to overall success. • Lead the divisional field organization to deliver best in class bottler development capabilities including Selling Skills, Aggressive Tactical Localized Efforts, Field Marketing, and Shopper Marketing.

🎯 Requirements

• BA/BS degree required with MBA preferable • Must have at least 10+ years direct sales and management experience across multiple channels and routes to market. • Must be self-motivated and highly organized with a strong desire to produce results with an entrepreneurial spirit to succeed. • Must have a passion for building brands, new products and long-term growth with full understanding of leveraging marketing mix to impact the marketplace via breakthrough programming and campaigns. • Must demonstrate exceptional leadership qualities and a successful track record of managing and developing a team of seasoned professional sales and marketing executives. • High level of analytical skills including working background with Nielsen and other syndicated data, and other sales reporting measures. • Must be able to quickly assess the needs of the business, develop an action plan & manage the required change. • The ability to effectively intermingle with a wide variety of business professionals is essential. • Strong understanding and analytical skills in understanding of Nielsen/IRI syndicated data. • Creative thinker who can work independently. • Extensive Travel required • Position requires substantial travel ~60% or more by car and plane, including both local and neighboring geographic territories. • Must hold and maintain a valid driver's license and be able to drive long distances. • Motor Vehicle Records must satisfy Company standards per Driving Policy. • The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

🏖️ Benefits

• A full range of medical, financial, and/or other benefits, dependent on the position, is offered.