Marketing Operations Specialist

October 29

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Customer.io

WebsiteLinkedInAll Job Openings

SaaS • Marketing

Customer. io is a customer engagement platform that helps businesses create personalized journeys across multiple channels, such as email, SMS, and in-app messaging, by leveraging first-party data. The platform offers solutions for crafting and automating messages with high flexibility and customization. It includes features such as data pipelines for managing customer data, visual workflow builders for automation, and tools for analytics and A/B testing to optimize messaging campaigns. Designed to scale with businesses of all sizes, Customer. io integrates with existing tools and provides a secure, compliant environment with high uptime, making it a trusted choice for over 7,400 brands globally.

51 - 200 employees

Founded 2012

☁️ SaaS

💰 Series A on 2022-03

📋 Description

• Maintain rigorous data analysis and auditing practices to uphold data integrity. • Implement and refine processes and integrations to improve overall marketing operational efficiency. • Ensure seamless functionality across all platforms for optimal data flow and accessibility. • Support the development and execution of marketing campaigns for CIO. • Own and manage all aspects of Google Analytics, including monitoring web tracking metrics like visitors, sessions, conversions, and SEO performance. • Collaborate closely with the sales, product, customer success, and other marketing teams to ensure marketing efforts support overall business objectives

🎯 Requirements

• 3-5 years in Revenue Operations, Marketing Operations or Sales Operations (Ideally at a B2B SaaS company) • 2+ years working in a fast-growing start-up environment where a growth mindset, adaptability and a drive for continuous improvement are valued. • High Technological Proficiency in CRM and database management systems (e.g., Salesforce, Snowflake), integration architecture and process building. • Experience in managing Google Analytics and other similar web analytics tools. • Demonstrated capability in building & managing custom integrations integrations, including comfort working with APIs and webhooks. • Comfort building, testing and deploying roust no-code automators in tools such as N8n, Zapier, SFDC Flows, Postman etc. • Strong problem-solving skills with a history of using automation to address complex issues. • Experience in data handling, including analytics, database management and SQL. • Ability to independently manage projects and contribute to team goals while maintaining detailed documentation and adhering to internal project management methodologies.

🏖️ Benefits

• 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family • 16 weeks paid parental leave • unlimited PTO • stipends for remote work and wellness • a professional development budget