Marketing Operations Manager

Job not on LinkedIn

September 30

🐊 Florida – Remote

Although this job is listed in Florida, this company may be open to hiring remote in other states.

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

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Decentralized Masters

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Education • Fintech • Web 3

Decentralized Masters is a leading educational platform specialized in Decentralized Finance (DeFi). It offers top-tier mentorship, advanced learning systems, and strategic tools to help individuals excel in the DeFi markets. The company focuses on equipping both beginners and experienced professionals with the necessary knowledge and skills to navigate the complexities of DeFi and emerging blockchain technologies. Through its comprehensive training programs, Decentralized Masters aims to demystify DeFi, making it accessible and understandable, thereby empowering users to make informed financial decisions and maximize their investment potential.

2 - 10 employees

📚 Education

💳 Fintech

🌐 Web 3

📋 Description

• Design, manage, and optimize marketing infrastructure, processes, and analytics. • Ensure systems, data, and scalable processes necessary to run high-impact campaigns, measure performance, and iterate. • Work cross-functionally with content, growth, product, community, engineering, and finance teams to support marketing outcomes across the journey (awareness → acquisition → retention → advocacy). • Evaluate, implement, and manage marketing tools and platforms (e.g. CRM, marketing automation, analytics, CDP, attribution). • Maintain integrations across systems (website, email, social, ad platforms, data warehouse, event tools) to ensure seamless data flow and tracking. • Ensure data integrity, governance, and compliance (privacy, consent, data quality). • Train marketing team members on tool usage, best practices, and workflows. • Define, document, and refine marketing processes; create scalable playbooks for recurring initiatives (launch campaigns, drip campaigns, webinars, partnership marketing). • Monitor operational bottlenecks and implement frameworks for scheduling, handoffs, approvals, and cross-team coordination. • Assist in executing full-funnel campaigns: planning, set-up, QA, launch, monitoring, troubleshooting. • Oversee campaign QA: tagging, tracking parameters, UTM setup, conversion mapping. • Monitor daily campaign health (budgets, pacing, anomalies, channel-level performance). • Support A/B testing, experimentation protocols, and optimization efforts. • Define key marketing metrics (KPIs, OKRs); build dashboards, regular reports, and data visualizations to track performance and ROI. • Lead campaign post-mortems and provide actionable insights to influence strategy, budget allocation, and channel mix. • Collaborate with Product, Growth, Engineering, Community, and Finance; serve as liaison with analytics/data teams for custom tracking and modeling. • Support external agency or vendor partners and enforce best practices around campaign tagging, naming conventions, data hygiene, and documentation. • Ensure compliance with data privacy regulations (GDPR, CCPA) and stay updated with industry trends relevant to decentralized/blockchain space.

🎯 Requirements

• 4+ years of experience in marketing operations, marketing technology, or related roles (with proven track record). • Hands-on experience with marketing automation platforms, CRMs, analytics stacks (e.g. HubSpot, Marketo, Pardot, Segment, GA, Looker, etc.). • Strong technical aptitude — ability to understand integrations, data flow, APIs, and tracking implementations. • Proven experience building dashboards, analyzing performance metrics, and providing strategic insights. • Excellent process orientation, documentation skills, attention to detail, and ability to scale. • Cross-functional collaboration skills — comfortable working with marketing, engineering, product, data, etc. • Familiarity with compliance and data governance practices (privacy, consent, attribution, etc.). • Self-starter, problem-solver mindset, and ability to thrive in ambiguity and fast-paced environments. • Interest in or experience with blockchain, crypto, or Web3 ecosystems is a strong plus. • Highly organized, with the ability to manage multiple projects and priorities simultaneously. • Excellent communication skills (written, verbal) — you’ll coordinate across multiple stakeholders. • Proactive, analytical, results-driven, and detail-oriented. • Comfortable working in a remote or hybrid, distributed environment. • Strategic thinker but also hands-on — you’ll roll up your sleeves. • Adaptable and flexible — as we evolve, so will your role.

🏖️ Benefits

• Competitive Salary Package • Full-time / 40 hours a week • Unlimited PTO • Flexible Work Schedule • Team Off-sites • Supportive, dynamic culture with team members across 22+ countries • Entirely remote setup — work from anywhere in the world!