Director, Attribution – Health

Job not on LinkedIn

October 30

Apply Now
Logo of dentsu Austria

dentsu Austria

B2B • Media • Enterprise

dentsu Austria is a part of the Dentsu Group, serving as an integrated growth and transformation partner to leading organizations worldwide. The company focuses on pushing the boundaries of business transformation and sustainable growth, providing world-class services and integrated solutions. Dentsu Austria is committed to innovating and creating experiences that enrich every business, with a strong emphasis on research, analysis, and media trends. By leveraging their global network of innovators, they strive to simplify complexities and drive impactful outcomes for brands, people, and society.

51 - 200 employees

Founded 1900

🤝 B2B

📱 Media

🏢 Enterprise

📋 Description

• Coordinate and manage data collection with clients • Lead teams to develop reports and processes to manage data quality control • Manage project teams and direct reports effectively to drive innovation in analytics and deliver on client expectations • Supervise and, as needed, conduct modeling of client data adhering to project timelines • Interpret and visualize model estimates and diagnostics • Drive process innovation and continuous improvement

🎯 Requirements

• 4+ years of experience leveraging analytics to measure marketing effectiveness with a focus on measurement and attribution • 3+ years of experience in health and/or pharma • Bachelor's degree in at least one of these fields required: statistics, economics, applied mathematics, optimization, computer science, physics; advanced degree preferred • Experience working with and measuring TV, digital media, and CRM data • Deep knowledge of statistics/data science, including regression, hierarchical or mixed regression, and machine learning techniques (Naïve Bayes, Markov Chain, Random Forest etc.) • Advanced modeling skills with Python and R • Extensive cloud environment experience, especially GCP and AWS • Data visualization experience with tools like Tableau or Power BI a plus • Understanding of marketing objectives and how different media channels support these objectives • Strong communication skills, with the ability to present information in spoken, written or visual form to a variety of audiences, from internal teams to external client executives. • Ability to manage your team's multiple client engagements running in parallel in balance with leading a high performing team • Track record of collaboration with teammates, especially global teams, to share learnings and techniques • Skilled at coaching, developing, and managing a team.

🏖️ Benefits

• Medical, vision, and dental insurance • Life insurance • Short-term and long-term disability insurance • 401k • Flexible paid time off • At least 15 paid holidays per year • Paid sick and safe leave • Paid parental leave.

Apply Now

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