Retail Marketing Specialist, France
Job not on LinkedIn
October 14
đŁïžđ«đ· French Required
đ Description
âą Retail Campaigns & Activation: Plan, localize, and implement retail marketing campaigns across European retail chains (e.g., FNAC/Darty/Boulanger/Amazon). âą Manage end-to-end campaign execution, from briefing and creative adaptation to implementation and performance tracking. âą Develop and coordinate production of POS materials, displays, and merchandising tools to ensure consistent brand identity and maximum shopper engagement. âą Audit in-store execution and ensure compliance with brand guidelines. âą Align with channel partners and distributors to co-create joint marketing plans. âą Support sales teams with retail presentations, sell-in tools, and activation proposals. âą Manage allocated retail marketing budgets efficiently, ensuring cost-effective execution and maximizing ROI. âą Track performance metrics and provide actionable insights to improve future campaigns. âą Monitor retail trends, shopper behavior, and competitor activities in the European market. âą Share best practices and drive continuous improvement across countries.
đŻ Requirements
âą A bachelor's degree in marketing, communications, or a related field âą Strong communication and organizational skills âą Communication-oriented collaboration style âą Proficiency in Microsoft Office Suite, including PowerPoint, Excel, and Word âą Familiarity with common marketing tools âą Basic knowledge of digital marketing and social media best practices âą Strong attention to detail and ability to manage multiple tasks simultaneously âą Business Fluency in French & English is a must-have. Any other languages are a plus
đïž Benefits
âą Competitive salary and benefits package. âą Opportunity to work in a fast-paced, international environment. âą Professional growth opportunities within a leading global brand. âą Gym support
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