Email Operations Manager

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August 14

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Eight Sleep

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Wellness • Hardware • Consumer Electronics

Eight Sleep is a company dedicated to enhancing sleep quality through innovative technology. Their flagship product, the Pod, is a high-tech bedding solution that integrates automatic heating and cooling, as well as health-grade sensors to monitor vitals like heart rate and breathing during sleep. The Pod features an adjustable base to reduce snoring and customize sleeping positions, while the Hub system ensures connectivity and control through an app. Eight Sleep offers a personalized sleep environment, tailoring temperatures to individual needs and providing detailed sleep reports without the need for wearables. Their mission is to provide the ultimate environment for deep, restorative sleep, backed by scientific research and industry experts.

11 - 50 employees

Founded 2014

🧘 Wellness

🔧 Hardware

📋 Description

• As our Email Operations Manager, you’ll own the operational backbone of Eight Sleep’s lifecycle marketing efforts, ensuring our campaigns and automated flows with precision and impact. • From implementation to reporting to process optimization, you’ll ensure our email marketing program not only runs smoothly but delivers measurable results. • This role reports to the Director of Lifecycle Marketing. • We are a mission-driven company, so passion for our work is key. This role spans four main areas: • Implementation: Manage end-to-end execution of marketing campaigns and automated flows, ensuring on-time delivery and quality. Lead training for contractors/freelancers assisting with execution. • Reporting: Build and maintain reporting frameworks, partner with analytics teams to create automated dashboards, and surface actionable insights to stakeholders. • Technology: Oversee our lifecycle marketing tech stack, identify and integrate new tools (including a CDP), and maintain vendor relationships. • Process Optimization: Identify inefficiencies, standardize workflows, and implement best practices to improve campaign performance and team efficiency. • What You’ll Do: • Build and manage campaign and automated flow implementation from brief to launch • QA and test emails across devices, browsers and clients to ensure compatibility and deliverability • Maintain list hygiene by removing invalid contacts, suppressing over-mailed groups, and identifying opportunities for growth • Ensure adherence to email marketing legal standards such as CAN-SPAM and GDPR • Build reporting systems to track campaign performance and customer engagement • Partner with analytics/data teams to develop automated dashboards (Looker, etc.) • Oversee lifecycle marketing tools, ensuring full integration and optimization • Evaluate and recommend new technologies to improve efficiency and results • Document processes and implement operational best practices

🎯 Requirements

• 2+ years of hands-on experience building emails in Klaviyo • Experience in Litmus, Email on Acid or similar testing platforms • Knowledge of HTML, CSS and adaptable email frameworks • Understanding of CRM segmentation, personalization and A/B testing • Proven track record of managing email/lifecycle marketing operations • Excellent project management skills and attention to detail • Ability to collaborate across marketing, creative, and technical teams • Strong organizational skills and ability to manage multiple projects simultaneously

🏖️ Benefits

• Familiarity with customer data platforms (CDPs) • Previous experience in DTC or consumer hardware brands • Experience in BI/reporting tools (Looker, etc.)