Head of Marketing

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Endava

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 2000

🏥 Healthcare

📣 Marketing

📦 Logistics

💰 Post-IPO Debt on 2023-02

Healthcare • Marketing • Logistics

Endava is a technology company that partners with clients to drive meaningful change through innovative technological solutions. With over two decades of experience, Endava combines world-class engineering, industry expertise, and a people-centric mindset to transform businesses across various sectors. Specializing in areas such as finance and banking, healthcare, media, and telecommunications, Endava leverages its industry-specific knowledge to create solutions that meet the evolving needs of the market. The company is committed to building trusted partnerships and creating positive impacts for both businesses and people.

📋 Description

• Lead Endava's North America regional marketing strategy and execution • Develop and own the North America field marketing strategy and annual plan • Align marketing priorities, investments, and resources with commercial objectives and growth plans • Lead a high-performing regional field marketing team supporting sales leaders • Drive brand awareness, market positioning, pipeline generation, and customer engagement • Partner with global marketing to design and execute integrated digital, event, content, ABM, and partner marketing campaigns • Collaborate with Sales leadership to identify target accounts, market opportunities, and campaign priorities • Tailor global initiatives to regional market needs while maintaining brand consistency • Advise regional Sales leaders, Client Partners, and Industry leaders on marketing strategy • Support executive engagement programs and strategic client initiatives • Manage campaign adaptations, lead handoffs, and lead-quality reporting • Lead account selection, ABM activation, and personalised content • Plan and deliver regional, industry, partner, executive roundtable, C-suite, and client events • Measure event attendance, engagement, opportunities created, pipeline contribution, and ROI • Build and publish client stories, thought leadership content, and PR stories • Drive client advocacy initiatives, including client-hosted panels and industry-event speakers • Support local social content and amplification with regional sales • Track and report MQLs, SQLs, influenced and generated pipeline, opportunity conversion, event ROI, and campaign engagement using CRM and marketing automation platforms • Manage field and area marketing budgets, agencies, event suppliers, venues, and marketing partners • Ensure activities are delivered on time, within budget, and according to procurement processes

🎯 Requirements

• Must be located on the East Coast and work EST • 10+ years of experience in B2B marketing, field marketing, demand generation, or integrated marketing • Successful marketing leadership experience within technology consulting, digital services, IT services, SaaS, or professional services is highly desirable • Proven experience managing integrated marketing campaigns and executive-level events • Strong project management and stakeholder management skills • Experience working closely with sales teams to support pipeline generation • Excellent written and verbal communication skills • Strong analytical mindset and experience using campaign performance metrics to drive decisions • Ability to manage multiple priorities across different regions and stakeholders • Ideally educated to bachelor's degree level or holds a professional qualification • Proven success with Account-Based Marketing (ABM) programs • Familiarity with CRM and marketing automation platforms such as Marketo, HubSpot, or similar • Experience leading within a global matrix organisation • Ability to participate in internal and external meetings via video calls • Ability to work onsite at corporate or client offices as necessary • For business travel or event attendance, ability to lift 25 lbs as necessary • For business travel or event attendance, a valid driver’s license and acceptable driving record are required when driving is an essential job function

🏖️ Benefits

• Competitive salary package • Share plan • Company performance bonuses • Value-based recognition awards • Referral bonus • Career coaching • Global career opportunities • Non-linear career paths • Internal development programmes for management and technical leadership • Complex projects • Rotations • Internal tech communities • Training • Certifications • Coaching • Online learning platform subscriptions • Pass-it-on sessions • Workshops • Conferences • Hybrid work • Flexible working hours • Employee assistance programme • Global internal wellbeing programme • Access to wellbeing apps • Hobby clubs and interest groups • Inclusion and diversity programmes • Events and celebrations • Medical, Dental, vision, Disability coverage, and various other benefit options • Flexible Spending Accounts (Medical, Transit, and Dependent Care) • Employer Paid Life Insurance and AD&D Coverages • Health Savings account paired with our low-cost High Deductible Medical Plan • 401(k) Safe Harbor Retirement plan with employer match with immediately vest