Brand Manager – Consumer Health

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October 25

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Dr. Reddy's Laboratories

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Established in 1984, we are a global pharmaceutical company headquartered in Hyderabad, India. Driven by our purpose of ‘Good Health Can’t Wait’, we work to provide access to affordable and innovative medicines. We offer a portfolio of products and services including APIs, generics, branded generics, biosimilars and OTC. Our major markets include USA, India, Russia & CIS countries, China, Brazil and Europe. As a company with a history of deep science that has led to several industry firsts, we continue to plan ahead and invest in future growth drivers such as access to novel molecules, digital therapeutics and consumer healthcare. As an early adopter of sustainability and ESG actions, we released our first Sustainability Report in 2004. Our current ESG goals aim to set the bar high in environmental stewardship; access and affordability for patients; diversity; and governance. For more information, log on to: www.drreddys.com.

10,000+ employees

💰 Post-IPO Equity on 2022-10

📋 Description

• Lead the strategic development and execution of brand plans for the Nicotinelle portfolio. • Responsible for driving brand growth, market share, and profitability in alignment with DRL’s mission. • Conduct market analysis to identify growth opportunities and consumer insights. • Share brand positioning from Global Marketing, messaging, and value proposition to your countries. • Co-Lead integrated marketing campaigns across digital, retail, and healthcare channels. • Successfully manage product launches and lifecycle strategies in collaboration. • Build reporting template & monitor brand performance through KPIs. • Create monthly reports and presentations for the cluster team on performance, market updates, and competitor actions. • Work closely with Sales, Regulatory, Medical Affairs, and Supply Chain teams.

🎯 Requirements

• Bachelor’s degree in Marketing, Business, Pharmacy, or Life Sciences (Master’s preferred) • Minimum 8-10 years of experience in brand management within the pharmaceutical /consumer health industry (on OTC medicine) • Creativity and innovation mindset • Strategic thinking and analytical skills • Strong communication and stakeholder management • Results-driven and performance-oriented • Adaptability and cultural awareness • Agility • Autonomy (will be the only CHC people within the EUG BU) • Needs to master regulatory environment for drugs • Proven track record in launching and growing CHC brands. • Strong understanding of Spanish healthcare and retail market dynamics. • Experience in digital marketing and omnichannel strategy. • Fluent in Spanish and English. • Previous experience in Portugal business is a plus

🏖️ Benefits

• At Dr Reddy's we actively help to catalyse your career growth and professional development through personalised learning programs. • The benefits you will enjoy at Dr Reddy’s are on par with the best industry standards.