Director of Account Based Marketing, ABM

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November 20

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Eve

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Artificial Intelligence • Legal • Fintech

Eve is the first legal AI that assists throughout the entire case lifecycle, efficiently managing tasks from case intake to litigation. By leveraging cutting-edge artificial intelligence, Eve enables law firms to identify high-potential cases, draft legal documents seamlessly, and respond to discovery demands swiftly. With its capabilities, Eve allows attorneys to focus on strategy and relationships, ultimately driving significant growth and better outcomes for clients.

11 - 50 employees

🤖 Artificial Intelligence

💳 Fintech

📋 Description

• Define and implement the overall ABM strategy, including account tiering, investment models, and KPIs, ensuring alignment with sales and revenue operations to achieve FY27 targets. • Lead the development and execution of repeatable 1:1 and 1:few ABM playbooks for net-new, deal acceleration, and upsell/expansion, customizing tactics across various channels. • Drive cross-functional orchestration with Content, Field Marketing, Experiences, Demand Generation, and Revenue to ensure seamless campaign execution and alignment on buying-group engagement. • Establish and maintain robust measurement and attribution frameworks, including closed-loop dashboards and standardized reporting, for coverage, engagement, pipeline, velocity, win rate, and expansion. • Develop scalable processes, templates, and enablement resources, driving continuous test-and-learn initiatives to optimize program quality and accelerate time-to-launch.

🎯 Requirements

• 8–12 years in B2B ABM/Demand Gen with proven results in Enterprise/Strategic segments; track record building 1:1 and 1:few programs. • Excellent cross-functional orchestration skills with Sales, RevOps, Content, Field; executive presence and stakeholder management. • Skilled at pipeline modeling, forecasting, attribution design; comfort with BI dashboards and data SLAs. • Experience with personalization, value hypothesis development, vertical/use-case storytelling, and high-touch executive experiences. • Familiarity with ABM/intent and activation stacks (e.g., intent data, ads, web personalization, gifting, events), MAP/CRM, and analytics platforms. • Exceptional brief writing, narrative development, and enablement skills. • Use AI on a daily basis in your professional/personal life.

🏖️ Benefits

• 💰 Competitive Salary & Equity • 💹 401(k) Program with Employer Matching • ⚕️ Health, Dental, Vision and Life Insurance • 🩼 Short Term and Long Term Disability • 🚗 Commuter Benefits • 🧑‍💻 Autonomous Work Environment • 🖥️ Office Setup Reimbursement • 🏝 Flexible Time Off (FTO) + Holidays • 🚀 Quarterly Team Gatherings • 🥪 In office Perks