Hubspot CRM Specialist

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May 30

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Expert VA

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B2B • eCommerce • HR Tech

Expert VA is a virtual assistant service provider that delivers expert-level support to help businesses operate efficiently and grow. The company employs highly experienced virtual assistants who are trained to manage a variety of tasks such as customer support, digital marketing, and real estate assistance among others. Expert VA emphasizes a structured approach to business processes and offers time-tracking software to enhance productivity, allowing business owners to focus on their core activities.

11 - 50 employees

🤝 B2B

🛍️ eCommerce

👥 HR Tech

📋 Description

• Migrate our entire marketing website (approximately 15 pages) to HubSpot CMS, ensuring clean code, responsive design, and optimized performance. • Ensure SEO best practices are followed during migration, including: URL mapping / redirection strategy (301 redirects) Meta tags, alt text, and structured data optimization On-page content formatting and keyword preservation Sitemap submission and robots.txt configuration Set up SEO tools and integrations within HubSpot CMS (e.g., Google Search Console, analytics, SEO recommendations). • Monitor post-migration SEO performance and identify areas for improvement. • Rebuild existing site architecture, content, and forms within HubSpot while improving UX/UI where appropriate. • Set up key HubSpot tools across Marketing, Sales, and Service Hubs to align with company goals. • Lead the migration from Freshdesk to HubSpot Service Hub, ensuring proper configuration of ticket pipelines, automation, knowledge base, and live chat. • Integrate CRM features and automation across the platform, ensuring smooth data flow and usability. • Provide recommendations and documentation on best practices, scalable structure, and future maintenance.

🎯 Requirements

• Proven experience migrating websites to HubSpot CMS (please include portfolio/examples). • Strong understanding of HubSpot’s Marketing, Sales, and especially Service Hub Pro tools. • Familiarity with support migrations from Freshdesk or similar platforms. • Competency in front-end development (HTML, CSS, HubL) and UX best practices. • Excellent communication skills and ability to translate requirements into actionable results. • Bonus: experience working with SaaS companies or startups.