B2B Digital Marketing Specialist - Technology Sector

Job not on LinkedIn

June 12

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Franco Pinto

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Cybersecurity • Telecommunications • Enterprise

Franco Pinto is a company focusing on providing IT network and security solutions, positioning itself as a trusted technology partner. Their offerings include UTM firewall, endpoint security, SIEM, network monitoring, unified communication, unified wireless, data loss prevention, and virtualization services. They emphasize on service excellence and customer support while empowering their employees through vendor training. Franco Pinto is committed to delivering reliable technology and ICT solutions to their partners and customers.

51 - 200 employees

🔒 Cybersecurity

📡 Telecommunications

🏢 Enterprise

📋 Description

• Plan and execute B2B digital marketing campaigns targeting IT decision-makers and corporate clients • Build and manage lead generation strategies using tools like LinkedIn, paid ads, email automation, and landing pages • Create content that speaks to the needs of business clients in areas like cybersecurity, cloud, and software solutions • Collaborate with sales to align campaigns with outreach and lead qualification • Analyze campaign performance and optimize based on results • Occasionally support marketing efforts for training programs or B2C offerings

🎯 Requirements

• Proven experience in B2B digital marketing, preferably in the tech or IT industry • Strong understanding of lead generation techniques in the B2B space (e.g., funnel creation, LinkedIn ads, account-based marketing) • Familiar with tools like Google Ads, Meta Ads, LinkedIn Campaign Manager, HubSpot, or similar platforms • Good written and verbal communication skills in English • Self-motivated and able to work independently or with remote teams