Outbound Marketing Manager, B2B

Job not on LinkedIn

September 25

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HomeBuddy

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B2C • Home Improvement

HomeBuddy is a home improvement service that connects homeowners with local trusted contractors to complete various home renovation and repair projects. The company offers a range of services, including bathroom remodeling, window replacement, gutter guards installation, roofing, siding, HVAC, and more. HomeBuddy provides free, no-obligation estimates and helps homeowners find and match with skilled contractors to ensure their project needs are met effectively. With a focus on customer satisfaction, HomeBuddy aims to deliver high-quality remodeling and renovation experiences through expert planning, execution, and communication.

51 - 200 employees

Founded 2023

👥 B2C

📋 Description

• Team Leadership & Management - Lead and mentor the Outbound Marketing Automation and Marketing Research leads, guiding their teams while overseeing daily operations; foster a culture of accountability and growth through regular 1:1s and team meetings to ensure alignment, motivation, and strong performance. • Outbound Strategy & Execution - Oversee the outbound marketing strategy end-to-end, from targeting and prospecting to messaging and engagement; build scalable, automated campaigns across LinkedIn and other B2B channels and refine processes to maximize impact. • Data, Research & Insights - Collaborate with the Marketing Research team to identify high-value accounts and opportunities; analyze campaign data to deliver insights that boost conversions and ROI and stay on top of trends in automation and buyer behavior. • Collaboration & Alignment - Align outbound campaigns with broader sales and marketing strategies, ensuring smooth integration with GTM initiatives; drive strong lead flow, clear processes, and effective follow-up to support overall growth. • Shape and scale the outbound function, innovate, and drive measurable growth in a collaborative environment.

🎯 Requirements

• 3+ years of experience in B2B outbound marketing, with at least 1 year in a management role, ideally within high-growth or SaaS organizations. • Experienced people manager with a track record of leading both direct and indirect reports. • Expertise in automation-driven outbound campaigns, especially LinkedIn outreach, supported by hands-on experience with tools like Clay, Make, and other automation platforms. • Skills in GTM strategy, reporting, and optimization across outbound channels, with a strong analytical mindset to interpret data, identify trends, and act quickly. • Passion for outbound marketing, staying ahead of emerging trends, tools, and best practices, and able to thrive in a fast-paced, agile environment. • Availability during core hours from 8 AM to 2 PM CDT (GMT-6 winter time, GMT-5 summer time), Monday through Thursday. • Nice to have: Experience in the Home Improvement Industry. • Nice to have: Experience creating reports in ThoughtSpot and HubSpot.

🏖️ Benefits

• Enjoy the freedom to work from anywhere without being tied to one place - while ensuring you are available to our team during the agreed working hours. • Achieve a harmonious work-life balance with a flexible schedule tailored to your local needs, along with paid vacation, sick leave, and local holidays. • Empower yourself with work equipment of your choice partially paid for by HomeBuddy and up-to-date apps and tools to maximize your productivity. • Feel valued and appreciated with an industry-leading compensation package. • Get recognized and rewarded for both outstanding individual efforts leading to extraordinary results and our team success. • Enhance your well-being with our allowance program covering fitness activities and mental health programs. • Learn and expand your knowledge by both working on complex tasks and using paid training opportunities, including courses, events, and conferences.