Senior SEO Strategist

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October 15

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Horizontal Digital

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Digital Transformation • Consulting • SaaS

Horizontal Digital is an experience-forward consultancy that focuses on placing people at the center of their solutions. They specialize in creating meaningful, end-to-end digital experiences through strategy, creativity, and technology. Their services include CX strategy and design, sales, service, CRM, commerce, customer data management, digital experience management, infrastructure, integrations, governance, analytics, AI, and marketing automation. Additionally, Horizontal Digital offers a Marketing Cloud Master Class and has experience in enhancing digital customer journeys for brands like Shure. The company operates globally with offices in the US, India, UK, UAE, and Malaysia.

201 - 500 employees

Founded 2003

☁️ SaaS

📋 Description

• Lead the strategic development of SEO campaigns, starting from kick-off and extending through post-launch and on-going support. • Develop and execute on-page optimization strategies to achieve organic visibility for our clients. • Review technical SEO factors (such as crawl reports, core web vitals, page performance, etc.) and translate findings into dev-ready documentation. • Audit websites (technical, on-page, etc.) to identify issues and opportunities. Develop roadmap and execution plan based on prioritization. • Analyze website metrics (in partnership with analytics team) to interpret data, identify trends, and refine strategies based on performance insights. • Collaborate with technology, UX, and design teams to ensure that SEO recommendations are applied to final design and technology implementation. • Research and execute new GEO and AI optimization to help clients stay on top of the most recent trends and evolving search experience. • Perform content strategy initiatives and execution such as content inventories, content analysis, and page level strategy. • Provide SEO guidance and oversight during website migrations to preserve and enhance organic performance.

🎯 Requirements

• 6+ years of SEO experience required. • 2+ years of Content Strategy experience preferred. • 3+ years of experience at an agency or consulting firm preferred. • Familiarity with website analytics platforms such as Google Analytics, Google Search Console, etc. • Knowledge of factors that influence search engine rankings. • Ability to think strategically to identify and define keyword opportunities for optimization. • Well-rounded knowledge of SEO tools such as SEMRush, BrightEdge, and ScreamingFrog. • Strong knowledge of Microsoft Excel and/or Google Docs. • Bachelor’s Degree.