Marketing Strategy Lead

Job not on LinkedIn

July 29

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

💵 $163.6k - $245.4k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

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Block

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Fintech • eCommerce • Crypto

Block is a technology company that aims to increase access to the global economy through its various brands. Square provides commerce and financial services designed for sellers, while Cash App offers an easy platform for spending, sending, and storing money. Afterpay allows customers to manage their spending over time. Additionally, TIDAL empowers artists by providing them with tools for entrepreneurship, and Bitkey and Proto focus on bitcoin and related services. Together, these services contribute to building an open financial system accessible to everyone.

10,000+ employees

Founded 1990

💳 Fintech

🛍️ eCommerce

₿ Crypto

📋 Description

• Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn't work together. • So we expanded into software and started building integrated, omnichannel solutions – to help sellers sell online, manage inventory, offer buy now, pay later functionality, book appointments, engage loyal buyers, and hire and pay staff. • Across it all, we've embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. • Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale. • Today, we are a partner to sellers of all sizes – large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. • As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We're building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same. • Square is looking for a Marketing Strategy Lead to join the Global Marketing team. This strategic and cross-functional role drives Marketing's investment strategy, performance evaluation, and operational excellence. • You will be at the center of connecting the dots across Go-To-Market (GTM) teams, identifying opportunities, and optimizing how Marketing plans, measures, and delivers impact. You will improve marketing performance optimization, conduct deep forensic analysis on reporting and forecasting, and proactively refine frameworks and processes to drive better decision-making. Your key partners will include Marketing Channel & Country Leads, Marketing & Sales Analytics, Finance & Strategy (F&S), and others.

🎯 Requirements

• 8+ years of experience in Marketing, Finance, Strategy, or Business Operations in a high-growth company and/or Management Consulting. • A Bachelor's Degree in Finance, Business, Marketing, or a related field. • Strong analytical skills with the ability to break down complex data and deliver clear insights. • Expertise in reporting, financial modeling, and marketing performance analysis. • Experience evaluating marketing funnels and conversion metrics and developing full-funnel GTM strategies. • A proactive mindset with a strong bias for action and problem-solving. • Excellent communication skills, with the ability to influence stakeholders and present insights clearly. • Familiarity with marketing finance concepts and frameworks. • Ability to navigate ambiguity and drive clarity in complex situations. • Ability to operate both at a strategic level and in the weeds to diagnose and fix issues.

🏖️ Benefits

• Remote work • medical insurance • flexible time off • retirement savings plans • modern family planning