Marketing Consultant

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July 29

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Jobscan

WebsiteLinkedInAll Job Openings

HR Tech • SaaS • Recruitment

Jobscan is a company that specializes in helping job seekers optimize their resumes for Applicant Tracking Systems (ATS), thereby increasing their chances of securing job interviews. Using AI and machine learning technology, Jobscan provides tools such as a resume scanner, resume and cover letter optimization, and a LinkedIn profile optimizer. These tools help align resumes with job descriptions and improve match rates by suggesting relevant keywords and skills. Jobscan's services also include a resume builder, job application tracker, and various resources for optimizing job search materials, making it an all-in-one platform for job seekers looking to enhance their employment prospects.

11 - 50 employees

👥 HR Tech

☁️ SaaS

🎯 Recruiter

📋 Description

• At Jobscan, we’re passionate about empowering job seekers to land more interviews with AI. We have helped millions of job seekers get more interviews in 100+ countries. Jobscan’s platform benefits job seekers, employers, universities, and communities. We're a fast-growing startup 🚀. Jobscan has been around since 2014 and it is 100% self-funded without VC investments. We have been profitable and growing rapidly for 11 years. Without investor pressure, we can be even more customer-focused. You get the stability you need while being a part of an accelerating startup that actually makes a difference to people’s lives. ❤️ • Summary • We are looking for a smart, driven, versatile Marketing Consultant to accelerate our growth and help our tools reach more jobseekers. • The Marketing Consultant will spearhead our paid acquisition strategy, focusing on optimizing Customer Acquisition Cost (CAC), Lifetime Value (LTV), and Search Engine Marketing (SEM) spend, with a primary focus on UGC-driven paid ads. Additionally, the consultant will leverage content marketing and SEO to enhance organic reach and brand visibility. This fractional role will collaborate with the CEO and finance team to align marketing strategies with financial goals, ensuring scalable, profitable growth while mentoring our in-house marketing team.

🎯 Requirements

• Experience: 5+ years in performance marketing, with at least 3 years focused on paid ads for consumer apps or D2C brands. Proven success in UGC ad campaigns (e.g., TikTok, Instagram) with measurable CAC reduction and conversion growth. • Content Marketing Skills: 2+ years of experience developing content strategies (e.g., blogs, videos, social posts) that drive engagement and align with brand goals. • SEO Expertise: 2+ years of SEO experience, including keyword research, on-page optimization, and link-building, with a track record of improving organic rankings for consumer apps or similar industries. • Track Record: Success managing SEM budgets north of $2m a year and achieving high efficiency. Experience scaling organic traffic through content and SEO is a plus. • Analytical Skills: Proficiency with tools like Google Analytics, SEMrush, Ahrefs to track paid and organic performance. • Leadership: Experience leading marketing teams or consulting for startups, with strong communication skills to align with CEO and finance stakeholders. • Industry Knowledge: Familiarity with consumer app metrics (e.g., 60-75% churn rates, $4-$160 cost per install) and best practices for mobile app marketing.

🏖️ Benefits

• Competitive salary • Remote-friendly - Our roles in Taiwan may involve semi-regular coworking sessions with the local team