Account Based Marketing Manager, German Speaking

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November 1

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Career Developers, Inc.

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Career Developers, located in West Palm Beach and has been serving the NY Metro area for 3 decades! We are an experienced, full-service agency providing permanent placement as well as consulting/contracting services. We recruit for the following sectors: Information Technology, Accounting, Marketing and Human Resources for a variety of small start-ups, to mid-size clients throughout the New Jersey/New York area. We have lately been focused on Fintech, Adtech, Health Tech, and other smaller growing fast-growing start-ups. Since our inception in 1994, our main goal has been relationship building, partnering, and helping our clients and candidates achieve their ultimate goals.

11 - 50 employees

Founded 1994

📋 Description

• Design and execute 1:1 and 1:few ABM programs that align to sales goals and influence decision-makers across the buyer’s journey. • Oversee account selection, account research, and planning, as well as orchestration across multiple marketing channels (like email, website, personalized advertising, intent data, and virtual events). • Define buyer personas within accounts, crafting messages that align to persona challenges and expected business outcomes. • Coach and align stakeholders across Marketing, Sales Development, and Sales to execute on integrated account activation plans. • Partner with content teams to provide campaign customization and tailored thought leadership. • Monitor key performance indicators for ABM programs across multiple tactics and ensure continuous improvement and effectiveness of prospecting and marketing tactics.

🎯 Requirements

• Must be speaking German fluently and have excellent writing skills in German • Proven track record of managing integrated B2B marketing campaigns using tactics that include webinars, digital advertising, and social media • Familiarity with the technology sales cycle and how to employ marketing communication strategies to nurture and engage • Excellent project management skills • A strong team player who thrives in a collaborative environment, with the ability to build relationships with key stakeholders within the marketing and sales teams • Experience in a high-tech B2B demand generation or sales supporting marketing role preferred • Experience in the HR or recruiting technology space preferred • Candidates must be bilingual in English and German and be located in Germany, France, UK, or Poland.

🏖️ Benefits

• competitive salaries • generous equity • collaborative, diverse, and remote-friendly work environment