Kraken Digital Asset Exchange
Crypto • Finance • Fintech
Kraken Digital Asset Exchange is a cryptocurrency platform that facilitates the buying and selling of over 200 cryptocurrencies, including Bitcoin, Ethereum, and many others. Founded in 2011, Kraken provides a comprehensive suite of features for both beginner and advanced traders, such as advanced trading interfaces and margin trading. The platform emphasizes industry-leading security, deep liquidity, and 24/7 customer support, making it a trusted choice for users worldwide. Kraken caters to individual investors as well as institutional clients, offering services like OTC trading and custody. The company is committed to transparency with its proof of reserves and mission-driven values. Kraken operates globally, supporting clients in over 190 countries, with a quarterly trading volume exceeding $207 billion. However, users are advised of the high risk of crypto investments and the lack of regulation in some jurisdictions.
1001 - 5000 employees
Founded 2011
₿ Crypto
💸 Finance
💳 Fintech
Senior Product Marketing Manager
November 3
Kraken Digital Asset Exchange
Crypto • Finance • Fintech
Kraken Digital Asset Exchange is a cryptocurrency platform that facilitates the buying and selling of over 200 cryptocurrencies, including Bitcoin, Ethereum, and many others. Founded in 2011, Kraken provides a comprehensive suite of features for both beginner and advanced traders, such as advanced trading interfaces and margin trading. The platform emphasizes industry-leading security, deep liquidity, and 24/7 customer support, making it a trusted choice for users worldwide. Kraken caters to individual investors as well as institutional clients, offering services like OTC trading and custody. The company is committed to transparency with its proof of reserves and mission-driven values. Kraken operates globally, supporting clients in over 190 countries, with a quarterly trading volume exceeding $207 billion. However, users are advised of the high risk of crypto investments and the lack of regulation in some jurisdictions.
1001 - 5000 employees
Founded 2011
₿ Crypto
💸 Finance
💳 Fintech
📋 Description
• Develop and lead the GTM strategy for Inky • Own the full end-to-end campaign management process • Understand and optimize the customer journey • Translate complex financial products into easy-to-understand value propositions • Work closely with product managers, growth teams, design, analytics, and executive leadership • Define, track, and report on key product KPIs • Serve as the voice of the customer
🎯 Requirements
• 6+ years of experience in Product Marketing Management (PMM) • Strong crypto expertise and passion • Familiarity with building and maintaining successful influencer programs within crypto • Proven ability to drive growth strategies from end-to-end • A data-driven marketer, leveraging insights to optimize campaigns and improve performance • Creative storyteller, able to craft compelling narratives • Experience leading cross-functional teams in fast-paced environments • Strong communication and stakeholder management skills • Entrepreneurial mindset, comfortable operating in a high-growth, dynamic setting
🏖️ Benefits
• Offers Equity • Offers Bonus
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