GTM Strategy Associate, AI Product

🕒 July 16

🇺🇸 United States – Remote

💵 $85k - $95k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎁 Product Marketing

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Logo of Mangomint

Mangomint

11 - 50 employees

💼 Consulting

🏥 Healthcare

🏨 Hospitality

💰 $13M Series A on 2022-12

Consulting • Healthcare • Hospitality

Mangomint is a leading software provider aimed at revolutionizing the salon and spa industry. The company offers a comprehensive suite of features designed to streamline business operations and enhance the client experience. These features include appointment scheduling, payment processing, client management, online booking, two-way texting, retail and inventory management, and much more. Mangomint caters to a variety of business types within the beauty and wellness sectors, such as hair salons, spas, beauty salons, and wellness centers. Their user-friendly platform allows businesses to automate daily operations, reduce costs, and improve efficiency, making it the preferred choice for salon and spa owners looking to optimize their services and customer engagements.

📋 Description

• Define the GTM strategy: Identify early customer segments, use cases, positioning, messaging, and the customer journey, continuously refining them through customer insights and market learnings • Lead customer discovery: Partner directly with salon and spa owners and operators through discovery, demos, onboarding, and adoption to understand how they work and where the product creates the most value • Improve activation and adoption: Identify what drives customer success, where customers get stuck, and how we can improve activation, time-to-value, engagement, and long-term adoption • Build scalable GTM systems: Create repeatable processes for qualification, demos, onboarding, education, support, and customer feedback • Shape the product roadmap: Partner closely with product and engineering to translate customer conversations, usage patterns, and market insights into product priorities • Run strategic experiments: Test positioning, onboarding, customer education, and follow-up motions while measuring conversion, activation, time-to-value, usage, engagement, and retention

🎯 Requirements

• Strong structured problem-solving skills and the ability to turn an ambiguous problem into a practical course of action • High agency and a record of taking responsibility beyond your formal role • Excellent customer presence: you build trust, ask good questions, explain complex ideas simply, and move conversations toward an outcome • Sound product judgment: you notice where users become confused, blocked, engaged, or successful • Comfort using data to identify patterns, evaluate experiments, and make decisions • Strong written communication and the ability to turn messy customer feedback into clear internal recommendations • Versatility across customer conversations, operational execution, strategic analysis, and cross-functional problem-solving • Genuine interest in AI and how it can improve real-world business workflows

🏖️ Benefits

• Health, dental, vision, life & LTD insurance • Generous monthly wellness budget for gym memberships, yoga, etc. • Premium subscription to the Calm app & One Medical membership • Flexible PTO • 401k plan available (no matching) • Employee stock option program

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