Content Strategist – Contract

Job not on LinkedIn

October 15

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Logo of MetaLab

MetaLab

B2B • Design • Technology

MetaLab is a company specializing in interface design, helping innovative startups and reputable brands design, build, and ship noteworthy products since 2006. They partner with companies like Uber, Upwork, and Calvin Klein to transform digital experiences through services such as product design, engineering, UX research, and brand strategy. MetaLab creates deeply personal healthcare offerings, digital identity platforms, and collaborative presentation software, showcasing their versatility and expertise in product development and brand enhancement.

51 - 200 employees

Founded 2006

🤝 B2B

📋 Description

• Design, write, and refine product content: interface copy, onboarding flows, navigational labels, notifications, and education content • Prototype with words—testing content in real flows and collaborating with designers and researchers to refine the experience • Lead workshops and kickoff activities with clients to align on user needs, brand voice, and content principles • Define and maintain content standards (voice, tone, terminology, taxonomy) to ensure consistency across client products • Shape narrative frameworks and content systems that scale across features, platforms, and product ecosystems • Present and explain your work clearly to both clients and teammates, building trust and alignment along the way • Collaborate with engineers and producers to ensure content is implemented as intended and flexible for iteration • Occasionally contribute to MetaLab’s own storytelling through editorial writing for our site and channels

🎯 Requirements

• 5+ years of experience in content strategy, content design, or UX writing—ideally in an agency, consultancy, or multi-client environment • A portfolio that demonstrates strength in designing product content (not just marketing copy), with examples of interface work, systems, and standards • Strong craft in writing and editing with a focus on clarity, brevity, and usability • Experience designing and operationalizing content systems—voice, tone, nomenclature, and frameworks that scale • Skilled in running workshops, facilitating conversations, and confidently “running the room” with clients and stakeholders • A strategic thinker comfortable with ambiguity, able to bring clarity in first-to-market or complex product spaces • Collaborative by default—you thrive in cross-functional teams and enjoy working closely with design, research, and engineering • Bonus: Experience with naming systems, taxonomies, or design systems

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