Web 3 Marketing Manager

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February 11

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Mobile World Capital Barcelona

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Education • Technology • Social Impact

Mobile World Capital Barcelona is an initiative aimed at promoting the digital development of society by leveraging technology for a more inclusive and sustainable future. The organization focuses on technology transfer, fostering digital talent, and supporting innovative projects that make a positive impact on society. Through various programs and events, Mobile World Capital Barcelona seeks to elevate Barcelona as a global hub for digital innovation and talent.

51 - 200 employees

Founded 2012

📚 Education

🌍 Social Impact

📋 Description

• Develop and execute World Mobile’s web3 marketing strategy, aligning with the company’s overall goals and objectives. • Manage multi-channel digital marketing campaigns, with a focus on web3 platforms, including social media, content marketing, SEO, and paid media. • Support our Community Manager in developing community engagement initiatives within the blockchain and web3 space, ensuring a strong, positive brand presence. • Collaborate with internal teams such as Tech, Token, and Product Marketing to ensure consistent messaging and branding across all touchpoints. • Create compelling content that resonates with our target audience and communicates World Mobile’s vision and value proposition effectively. • Monitor and analyse marketing performance metrics, using data to optimise campaigns and drive continuous improvement. • Establish and maintain relationships with key stakeholders in the web3 ecosystem, including KOLs, media, and industry partners. • Stay up-to-date with the latest trends and best practices in web3 marketing, blockchain, and digital technologies.

🎯 Requirements

• 3-5 years’ experience in a marketing role with a strong focus on web3 or blockchain technologies. • Proven track record of developing and executing successful digital marketing campaigns in the web3 space. • Deep understanding of web3 platforms, blockchain technology, and the telco industry. • Excellent communication and presentation skills, with the ability to craft engaging stories and articulate complex concepts. • Highly organised, with strong time management skills and attention to detail. • Ability to work autonomously in a fast-paced, high-growth environment. • A creative mindset with a passion for innovation and brand building. • A deep commitment to World Mobile’s vision and mission.