Product Manager – Content Ecosystem

Job not on LinkedIn

October 2

Apply Now

Receive Emails with Similar Jobs

NetEase Games

WebsiteLinkedInAll Job Openings

Gaming

NetEase Games is the online games division of NetEase, Inc. , a leading global developer and publisher of video game IP across various genres and platforms. It develops and publishes popular games like Knives Out, Harry Potter: Magic Awakened, and Naraka: Bladepoint. NetEase Games collaborates with major entertainment companies like Warner Bros and Mojang AB. The company supports multiple innovative global studios located in Canada, Europe, Japan, and the United States, focusing on creating engaging gaming experiences for players worldwide.

10,000+ employees

Founded 1997

🎮 Gaming

📋 Description

• Responsible for building the product content ecosystem, deeply understanding and analyzing the player-driven creative ecosystem. • Plan marketing campaigns based on product features, user insights, and trending topics, participate in execution, and take accountability for communication results. • Oversee and manage the development of the player UGC ecosystem, optimize ecosystem operation strategies, design omni-channel player ecosystem operation plans, and drive implementation. • Monitor and analyze content operation data, employ various operational methods to enhance business objectives, and take responsibility for multiple metrics such as content creation, consumption, and traffic acquisition. • Establish and maintain relationships with high-quality content creators, conduct periodic user research, and optimize the content ecosystem.

🎯 Requirements

• Bachelor's degree or above, with the ability to use English as a working language; • Experience in overseas content creator operations and building overseas content ecosystems is preferred. • Deep understanding and insights into content formats and creation ecosystems such as short/long videos and live streaming, strong content comprehension, and user empathy, with the ability to drive business growth from a user-centric perspective. • Platform-oriented mindset, with experience in user, creator, and content operations, skilled in retrospectives, and result-and data-driven approach. • Strong sense of ownership, excellent project leadership skills, capable of handling multitasking, and independently solve problems with self-driven motivation.