Product Marketing Manager

🕒 3 days ago

🇺🇸 United States – Remote

💵 $120k - $140k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

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Logo of YONDR

YONDR

51 - 200 employees

Founded 2014

💼 Consulting

🏥 Healthcare

🏨 Hospitality

Consulting • Healthcare • Hospitality

YONDR is a company dedicated to creating phone-free spaces worldwide, allowing for genuine connection, focus, and creativity to flourish without the distraction of technology. They collaborate with educators, artists, organizations, and individuals, providing solutions like the Yondr Pouch and the Yondr Home Tray, which are used in various settings, including schools, concerts, comedy events, and workplaces. YONDR aims to foster environments where people can be more present, productive, and intentional with their device usage.

📋 Description

• Develop and execute go-to-market strategies for new products and services, including positioning, messaging, and channel strategies • Work closely with product management, sales, and marketing teams to ensure successful product launches and ongoing sales enablement • Own the creation of messaging and sales tools, such as presentations and competitive battle cards • Drive messaging for core offerings, aligning with the company's value propositions and customer needs • Own messaging for the voice of the customer and capture insights for ongoing improvements and market alignment • Ensure product messaging speaks to both customer pain points and business objectives • Lead market and competitor research to inform product/service positioning and develop insights on market trends • Stay updated on industry trends, customer needs, and competitive dynamics to provide strategic recommendations • Collaborate with sales, marketing, and product development to ensure cohesive product and service messaging • Help mentor junior marketing team members, including the Product Marketing Specialist, and guide best practices for product marketing efforts

🎯 Requirements

• Bachelor's degree in Marketing, Business, or a related field • 5-8 years of experience in product marketing or product management, preferably within K-12, Higher Education, or related Education markets • Proven experience in leading go-to-market strategies and product launches • Strong writing and storytelling skills, with a knack for crafting compelling messaging • Ability to lead market research and apply findings to inform product positioning • Strong cross-functional leadership and collaboration skills • Excellent project management and organization abilities • Yondr is unable to offer visa sponsorship at this time

🏖️ Benefits

• 100% paid medical coverage plan option for employees and access to 15+ plan types, including PPO, HMO and HDHP • Dental and vision and ancillary benefits such as short-term disability, long-term disability and life insurance • Generous PTO for rest and recharge throughout the year • 12 weeks of paid parental leave • 1 week paid holiday break at the end of December, for a company-wide closure + 11 additional nationally recognized holidays • 401(k) offering • Tech tool preference, including choice of PC or Mac • Hybrid employees receive catered lunch twice a week

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