Senior SEO Technical Director

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November 5

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Pearl Lemon

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B2B • Enterprise • eCommerce

Pearl Lemon is an award-winning London-based SEO and digital marketing agency that helps businesses grow organic traffic, leads and visibility through technical SEO, on-page and off-page optimization, link building, content marketing, PPC, local and international SEO, and audits. The agency offers tailored services for e-commerce, enterprise clients and service businesses, and also provides related services such as PR, lead generation and web development.

51 - 200 employees

Founded 2016

🤝 B2B

🏢 Enterprise

🛍️ eCommerce

📋 Description

• Developing a lifecycle marketing strategy to drive multi-channel marketing campaigns across all channels (including PPC, SEO, email, ABM, social, PR and events) • Collaborating across departments and functions to deliver an effective content marketing strategy and editorial plan to meet the business objectives • Creating and evolving an account-based marketing strategy designed to resonate with potential high-value leads and help exceed set MRR targets • Building a social marketing strategy to enhance Pearl Lemon’s social media presence on platforms such as LinkedIn, Twitter, and Facebook • Optimising our marketing automation and lead nurturing processes through email, content, and social channels • Taking full ownership of our events marketing strategy and identifying new opportunities to develop an awareness of the brand within the cybersecurity industry • Regular reporting against defined KPI’s to highlight the effectiveness of all campaigns against business goals • Line management and professional development of team members • Managing relationships with third-party suppliers and agencies.

🎯 Requirements

• Preferably with 10-12 years of experience • Exceptional communication skills, verbal and written • Proven people management track record • Ability to build strong working relationships with colleagues and external suppliers • Proven experience of implementing successful (measurable ROI) content marketing strategies • Experience of partnering with Sales teams to implement successful ABM campaigns • Demonstrable experience delivering engaging event management strategies • Can deliver succinct campaign performance summaries backed by expert analytic capability • Incredibly fast learner.

🏖️ Benefits

• Professional development opportunities