Product Marketing Manager

🕒 August 11

🇺🇸 United States – Remote

💵 $120k - $140k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

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Logo of Posh Technologies

Posh Technologies

51 - 200 employees

Founded 2018

🔌 API

🤖 Artificial Intelligence

🏦 Banking

API • Artificial Intelligence • Banking

Posh Technologies is a company that develops AI-powered solutions for financial institutions, such as banks and credit unions. Their products include voice assistants, digital assistants, and knowledge assistants that enhance customer service by automating tasks like answering FAQs, routing calls, and providing instant information to customers and employees. Posh focuses on delivering human-like AI experiences that improve customer engagement and satisfaction while maintaining high standards of security, privacy, and compliance. Their platform, specifically designed for the banking industry, integrates seamlessly with existing systems and aims to streamline operations and reduce costs by enabling 24/7 self-service capabilities.

📋 Description

• Own the sales collateral library, including one-pagers, pitch decks, battlecards, ROI models, and objection-handling guides • Shape narratives for sales-led demos through scripts, scenarios, and persona framing • Develop product positioning and messaging that translates technical capabilities into buyer language • Partner with sales and client success to turn field feedback and client outcomes into assets, case studies, and proof points • Run product and feature launches, including enablement, external assets, web updates, email, and sales training • Build and maintain competitive intelligence and comparison assets • Use win rates, pipeline influence, and asset-usage data to prioritize work and improve product marketing processes and tooling • Contribute to blogs, webinars, ebooks, and campaign copy • Build buyer personas, define the ICP, and conduct win/loss research • Grow into packaging, pricing, go-to-market strategy, conference speaking, analyst relations, and customer advocacy

🎯 Requirements

• 3 to 5 years of primarily B2B product marketing experience • Startup or early-stage experience with a track record of executing the work directly • Daily working fluency with AI tools for research, drafting, competitive analysis, and asset production • Demonstrated depth in sales collateral, with specific examples of seller-used assets • Experience supporting a sales-led, demo-driven motion in partnership with sales and client success • Background selling to SMB or mid-market buyers • Strong analytical instincts and comfort with performance and pipeline data • Creative range to develop differentiated messaging in crowded categories • Excellent writing skills and ability to translate technical concepts for non-technical stakeholders • Ability to operate independently in ambiguous, fast-moving environments • Interest in growing into customer insight, go-to-market strategy, and external advocacy • Experience with financial institutions or other regulated industries is a plus • Experience marketing AI, automation, or conversational AI products is a plus

🏖️ Benefits

• Equity offered • Remote work arrangement

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