Senior Manager, Programmatic

đź•’ 2 days ago

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Real Chemistry

1001 - 5000 employees

🏥 Healthcare

đź’Ľ Consulting

📣 Marketing

Healthcare • Consulting • Marketing

Real Chemistry is a healthcare-focused marketing, data analytics, and advisory firm that partners with pharmaceutical and biotech companies to accelerate the development, launch, and adoption of life-changing medicines. For 25 years it has combined AI-powered analytics, scientific translation, medical affairs support, and creative services to help clients engage clinicians, patients, and other stakeholders within highly regulated markets. The company operates as a B2B agency that integrates data, technology, and storytelling to improve commercial and clinical outcomes.

đź“‹ Description

• Responsible for paid campaign planning, strategy, execution, implementation, and delivery to meet client objectives • Act as day-to-day programmatic buying lead across several healthcare accounts • Responsible for the execution of campaign planning, setup, creation, optimization and management • Provide proactive recommendations on campaign results, industry trends and innovation • Support tactical planning and in-platform execution • Manage multiple client engagements in a fast-paced environment • Demonstrate a passion for healthcare, digital and communications

🎯 Requirements

• 4-5+ years paid media experience managing programmatic campaign • Proficient in programmatic DSPs like The TradeDesk, Google DV360, Viant/Adelphic and Pulsepoint • Strong organizational, writing, and efficient communication skills • Experience leveraging data for audience planning • Cross-channel media planning experience preferred • Ability to act independently and manage assigned account(s) • Familiarity with major data providers and curiosity about targeting solutions • Strong analytical and problem-solving skills, with proficiency in Excel and/or Google Sheets

🏖️ Benefits

• Comprehensive benefit program • Generous holiday and paid time off • Options for private medical, dental, and vision plans • Mental wellness coaching and support • Access to more than 13,000 online classes with LinkedIn Learning

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