GTM Engineer

November 25

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Redwood Software

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SaaS • Enterprise • B2B

Redwood Software is a cloud-native enterprise software company that provides workload automation and service orchestration platforms (RunMyJobs) to automate and orchestrate business processes across SAP, ERP, cloud and on-premises systems. Its SaaS offerings include job scheduling, managed file transfer, finance/record-to-report automation, DevOps and data orchestration, with low-code tooling, deep SAP integrations, and enterprise-grade security and support.

501 - 1000 employees

Founded 1993

☁️ SaaS

🏢 Enterprise

🤝 B2B

📋 Description

• Lead the design, implementation, and optimization of AI-driven tools, automations, and processes across the marketing department. • Ensure that our marketing organization leverages AI safely, efficiently, and creatively — from campaign automation to content production and analytics. • Serve as an internal consultant to campaign engineers, content creators, and demand-gen leads. • Train and support marketing teams on AI best practices and responsible adoption. • Measure impact/ROI of AI tools; continuously monitor and optimize automation performance and ROI. • Evaluate when we should automate ourselves in tools such as Make.com versus getting an AI marketing tool such as Tofu, Regie.ai, etc. • Build and maintain automations across systems using automation platforms such as Make.com, n8n, Workato, etc. • Design API-driven integrations between AI platforms and existing MarTech stack, keeping attribution in mind. • Develop prompt libraries, fine-tuned models, and reusable automation templates.

🎯 Requirements

• 5+ years in marketing operations, marketing technology, demand gen or related fields with an understanding of B2B GTM • Deep understanding of MarTech platforms (Salesforce, Marketo, Outreach, Mutiny, etc.) • Basic understanding of a marketing funnel and campaign attribution with familiarity in pipeline and revenue metrics as they pertain to marketing and sales development. • Experience working with AI marketing software such as Tofu, Regie.ai, RevSure, etc. • Strong grasp of generative AI (e.g., GPT, Claude, Gemini), predictive modeling, and workflow automation platforms (e.g., Make.com, Zapier, Workato). • Ensure all AI-driven processes adhere to data privacy, compliance, and brand standards. • Experience evaluating and implementing emerging AI tools for marketing automation • Deep curiosity about how AI can reshape marketing workflows and drive GTM efficiency • Comfort operating in fast-evolving AI and MarTech environments • Strong project management and cross-functional collaboration skills. • Excellent communication skills — able to explain AI workflows to both technical and non-technical stakeholders. • Ability to analyze and measure demand, performance and ROI as it relates to marketing campaigns and influence. • Ability to balance speed and innovation with compliance and brand governance.

🏖️ Benefits

• Equal opportunity employer • Comply with local data protection laws including GDPR